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Compare Earned Media vs Roughidea Digital

Side-by-side comparison of features, pricing, services, ratings and more.

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Earned Media Agency logo

Earned Media

B2B Lead Generation Website

Earned Media is an AI SEO agency built for the search landscape that exists today, and where it's going. They work with category leaders and ambitious SMEs across Australia and globally, fusing traditional Google dominance with AI-first visibility.

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Roughidea Digital Agency logo

Roughidea Digital

B2B Lead Generation Website

Performance-driven marketing agency helping service-based businesses and local providers generate measurable results through SEO, paid ads, and CRM-integrated automation.

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Feature Comparison

Attribute Earned Media Roughidea Digital
Category B2B Lead Generation B2B Lead Generation
Rating
Winner +0.1 higher
Location Sydney, New South Wales, Australia Perth, Western Australia, Australia
Services
  • AI Search Optimization
  • LLM optimization
  • Generative Engine Optimisation (GEO)
  • SEO
  • Digital PR & Citation Engineering
  • Content Marketing
  • Link Building
  • Technical SEO
  • Content Strategy
  • Copywriting
  • Data Analytics
  • Marketing Automation
  • Public Relations
  • Web Design
  • Advertising
  • PPC
  • Branding
  • Online Reputation Management
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Email Marketing
  • APP Store Optimization
  • Backlink Management
  • International SEO
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Wordpress SEO
  • Youtube SEO
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing
  • Web Development
  • UX Design
  • Website Maintenance
  • AI Search Optimization
  • LLM optimization
  • Generative Engine Optimisation (GEO)
  • SEO
  • Digital PR & Citation Engineering
  • Content Marketing
  • Link Building
  • Technical SEO
  • Content Strategy
  • Copywriting
  • Data Analytics
  • Marketing Automation
  • Public Relations
  • Web Design
  • Advertising
  • PPC
  • Branding
  • Online Reputation Management
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Email Marketing
  • APP Store Optimization
  • Backlink Management
  • International SEO
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Wordpress SEO
  • Youtube SEO
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing
  • Web Development
  • UX Design
  • Website Maintenance
Industries
B2B Services Fintech Education Institutions IT Ecommerce Healthcare & Hospital Real Estate Travel & Tourism Manufacturing Legal Services
Automotive B2B Services Construction Consumer Goods Dental Ecommerce Healthcare & Hospital Home Services IT Legal Services Non-profits Travel & Tourism
Pros
  • Proprietary AI platform EMintel continuously monitors LLM outputs and flags Negative Space for immediate content action.
  • Proven track record with enterprise clients like Salesforce, Rippling, and Macquarie Data Centres.
  • Integrated six-core discipline approach (GEO, SEO, Digital PR, Content, Links, Technical) under one roof.
  • Consistently delivers measurable results: 288% organic traffic increase, 260% keyword ranking improvement, and $469k in sales from organic leads.
  • Proven track record with concrete results: $45k+ in new work in 45 days for a kitchen renovation company, $2.2m in projects for a builder within 60 days.
  • Transparent reporting and hands-on support from a small, dedicated team that clients consistently praise for integrity and execution.
  • Full-funnel approach combining performance creative, paid ads, and lead conversion automation to turn interest into booked jobs.
  • Strong local focus on Australian trades and home improvement businesses, with deep understanding of the market and customer psychology.
Cons
  • Higher starting budget ($2,500 per project) may be prohibitive for very small businesses.
  • Primary focus on AI and GEO may not suit companies seeking only traditional SEO without AI visibility.
  • Small team (1-9 employees) may limit capacity for large-scale or multi-location campaigns simultaneously.
  • Geographic focus on Australia means businesses outside the country may not get the same level of local expertise.
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