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Compare Roughidea Digital vs What Works Global

Side-by-side comparison of features, pricing, services, ratings and more.

Roughidea Digital Agency logo

Roughidea Digital

B2B Lead Generation Website

Performance-driven marketing agency helping service-based businesses and local providers generate measurable results through SEO, paid ads, and CRM-integrated automation.

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Winner
What Works Global Agency logo

What Works Global

B2B Lead Generation Website

What Works Global is a digital transformation and growth consultancy based in Canberra and Brisbane, Australia, with over a decade of experience helping businesses enhance operational efficiency and performance through data-driven strategies.

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Feature Comparison

Attribute Roughidea Digital What Works Global
Category B2B Lead Generation B2B Lead Generation
Rating
Winner +0.1 higher
Location Perth, Western Australia, Australia Canberra, Australian Capital Territory, Australia
Services
  • Advertising
  • PPC
  • Branding
  • Online Reputation Management
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Marketing Automation
  • Email Marketing
  • SEO
  • APP Store Optimization
  • Backlink Management
  • International SEO
  • Link Building
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Youtube SEO
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing
  • Web Development
  • UX Design
  • Web Design
  • Website Maintenance
  • Display Ads
  • Programmatic Advertising
  • Retargeting and Remarketing
  • Video Marketing
  • Brand Strategy
  • Content Marketing
  • Video Production
  • Advertising
  • PPC
  • Branding
  • Online Reputation Management
  • Marketing Advice
  • Inbound Marketing
  • Lead Generation
  • Marketing Automation
  • Email Marketing
  • SEO
  • APP Store Optimization
  • Backlink Management
  • International SEO
  • Link Building
  • Local SEO
  • Mobile SEO
  • SEO Consulting
  • Search Engine Marketing
  • Shopify SEO
  • Technical SEO
  • Wordpress SEO
  • Youtube SEO
  • Social Media Marketing
  • Facebook Advertising
  • Instagram Marketing
  • Web Development
  • UX Design
  • Web Design
  • Website Maintenance
  • Display Ads
  • Programmatic Advertising
  • Retargeting and Remarketing
  • Video Marketing
  • Brand Strategy
  • Content Marketing
  • Video Production
Industries
Automotive B2B Services Construction Consumer Goods Dental Ecommerce Healthcare & Hospital Home Services IT Legal Services Non-profits Travel & Tourism
B2B Services Consumer Goods Education Institutions Fintech Government
Pros
  • Proven track record with concrete results: $45k+ in new work in 45 days for a kitchen renovation company, $2.2m in projects for a builder within 60 days.
  • Transparent reporting and hands-on support from a small, dedicated team that clients consistently praise for integrity and execution.
  • Full-funnel approach combining performance creative, paid ads, and lead conversion automation to turn interest into booked jobs.
  • Strong local focus on Australian trades and home improvement businesses, with deep understanding of the market and customer psychology.
  • Data-driven approach that consistently delivers measurable ROI, as shown by a 91% reduction in cost-per-applicant for Ron Finemore Transport.
  • Strong client communication and partnership style, with multiple reviews noting the team feels like an extension of the client's own business.
  • Proven ability to handle complex integrations (Salesforce, HubSpot, Axcelerate) and deliver projects ahead of schedule.
  • Flexible and collaborative, offering options that fit both budget and ambition while maintaining high quality.
Cons
  • Small team (1-9 employees) may limit capacity for large-scale or multi-location campaigns simultaneously.
  • Geographic focus on Australia means businesses outside the country may not get the same level of local expertise.
  • Primarily focused on the Australian market, which may limit suitability for global campaigns outside Australia and the Pacific.
  • Small to mid-sized team (10-49) could be a constraint for very large-scale, multi-country engagements.
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