WhiteLight Design is an industrial design and engineering firm specializing in mass production, reducing costs while increasing perceived value. They offer human factors insight, user interface design, and deliver 3D CAD models and prototypes ready for tooling.
WhiteLight Design is a commercially proven industrial design and engineering firm founded in 1992, headquartered in Lawrenceville, Georgia. The agency specializes in mechanical, electrical, metals, and plastics design engineering for mass production, with a focus on reducing piece price, tooling, and manufacturing costs while increasing perceived value. With a team of fewer than 49 employees, the company has maintained a strong presence in the product design space for over three decades.
The agency offers a comprehensive range of services including industrial design, human factors insight, logical user interface design, and universally appealing form design. WhiteLight Design delivers 3D CAD model assemblies and prototypes ready for tooling and mass production. The firm has earned Industrial Design Excellence Awards, reflecting its commitment to high-quality, practical design solutions. The average hourly rate is $75, with a minimum project budget under $1,000, making it accessible for small inventors and entrepreneurs.
WhiteLight Design's expertise is concentrated in product design, with a particular strength in industrial design. The agency has worked with notable clients such as Coca-Cola, Cognosis, and Product Quickstart, as well as individual inventors and adventure riders. While the agency does not list specific industries, its project portfolio spans consumer goods, motorcycle accessories, and industrial equipment.
Client reviews on Google are uniformly positive, with a 5.0 rating from six reviews. Reviewers consistently highlight the agency's creativity, professionalism, and strategic thinking. Bob Hendrix noted that WhiteLight Design "exceeded all expectations" and delivered a "highly functional and market-ready" product. Greg Doyle praised Willis for quick sketching, CAD, and prototyping, calling the agency "your best in the shark tank choice." Kelly Lackey appreciated the team's prototyping skills and manufacturing knowledge, while Ken Brown and Phil Lucchese emphasized Willis's quality focus and constructive communication.
The agency's portfolio includes a drum pedal repair and redesign, motorcycle accessories, and the Plant Cloud project. WhiteLight Design's long history, award recognition, and consistent client satisfaction position it as a reliable partner for inventors and businesses seeking cost-effective, production-ready industrial design and engineering.
Services
- Product Design
Team Size
Pros
- Strong track record in reducing manufacturing costs and increasing perceived value
- Award-winning industrial design with human factors insight
- Responsive communication and transparent process
Client Review Analysis
Clients consistently praise WhiteLight Design for exceptional creativity, professionalism, and practical, market-ready designs. Reviewers highlight responsive communication, deep industrial design expertise, and cost-effective solutions.