thoughtbot is a leading software development consultancy, especially for Ruby on Rails. The team uses a human-centered, design-led approach to develop web and mobile products. Clients include Harvard Business Review, GitHub, Vimeo, Etsy, Disney, and many others.
thoughtbot is a software development consultancy founded in 2003, known for its expertise in Ruby on Rails and human-centered product design. The agency employs 50 to 99 people and operates from headquarters in New York City with an additional office in London. thoughtbot's minimum project budget is $10,000 to $25,000, with an average hourly rate of $175.
The agency uses a design-led, agile approach to build web and mobile products. Teams are small and cross-functional, and thoughtbot can serve as the entire product team, augment existing teams, or provide fractional leadership. The company emphasizes leaving every client with a stronger team and improved process.
thoughtbot offers a wide range of services including software development, web development, product design, web design, mobile app development, IT services, DevOps consulting, digital marketing, UI/UX design, and AI development. Technical expertise spans Ruby on Rails, React, Node.js, React Native, and cloud platforms such as AWS, Azure, and Google Cloud.
The agency serves clients across health care, finance, eCommerce, food and beverage, fintech, beauty, government, legal, hospitality, and AI. Client types include startups, small businesses, medium businesses, and enterprise/corporate organizations. Notable past and current clients include Harvard Business Review, British Business Bank, GitHub, Vimeo, Etsy, MoMA, MIT, Disney, DigitalOcean, GasBuddy, Groupon, Planned Parenthood, Autodesk, and Merck.
No Google reviews are available for thoughtbot on the DesignRush profile. The agency's reputation is built on its long history, community contributions, and high-profile client list.
Portfolio highlights include a mobile app for Harvard Business Review to engage next-generation business leaders, a digital platform for Groups Recover Together to increase access to opioid-addiction care, and a CMS integration for DigitalOcean to accelerate marketing. Other projects include SplitFit, LOLA, Joydrive, and Escape the City, demonstrating work across mobile app development, web design, and software development.
Services
- Software Development
- Web Development
- Product Design
- Web Design
- Mobile App Development
- IT Services
- DevOps Consulting
- Digital Marketing
- UI/UX Design
- AI Development
Industries Served
Team Size
Pros
- Strong expertise in Ruby on Rails and custom frameworks
- Human-centered design-led approach for web and mobile products