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The Swell Co-Lab Branding & Design agency logo

The Swell Co-Lab

Branding & Design Portland, Oregon, United States
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The Swell Co-Lab is a creative collective founded in 2021 that helps organizations engage teams and communities through strategic alignment, brand building, content creation, and digital experiences. The agency offers services across marketing strategy, audience activation, campaign development, and more.

The Swell Co-Lab is a creative collective founded in 2021 and headquartered in Portland, Oregon. The agency describes itself as a new breed of creative collective that empowers organizations to engage with their teams and communities to create experiences that ignite imagination, spark action, and deepen trust. With a team of under 49 employees, the agency operates with a minimum budget of $1,000 to $10,000 and an average hourly rate of $125.

The agency's service offerings span strategic alignment, audience activation, brand building, campaign development, content creation, and digital experience. Specific services include purpose and vision development, brand and marketing consulting, group facilitation, persona development, social media strategy, brand identity and messaging, creative strategy, video production, content audits, email strategy, website design, UX/UI design, and marketing automation. The agency also lists expertise in experiential marketing, promotional marketing, growth marketing, and lead generation.

The Swell Co-Lab is led by co-founders Traci Jones, Chief Experience Officer, and Jana Kopp, Chief Strategy Officer. Jones brings over 20 years of experience guiding large programs and developing strategies at scale, while Kopp has over a decade of digital marketing experience working with B2B, B2C, and nonprofit clients. Their combined expertise helps businesses find competitive niches, understand target audiences, and develop unique brand stories.

The agency's client roster includes Umpqua Bank, Early Learning Academies, Alden's Organic Ice Cream, Portland State University, Streem, Singlemind, Happytail Puppies, Slow Food, Tidee Didee, and Elite Homes. These clients span banking, education, food and beverage, technology, and nonprofit sectors, reflecting the agency's versatility across industries.

Client reviews on Google give the agency a perfect 5.0 rating. Reviewers praise the personalized care and dedication of the team, particularly Nate, who is described as caring deeply about client businesses and working from beginning to end to ensure success. Another review highlights the agency's above-and-beyond approach, noting that the team presented a completely new and much-needed design for a client, with customer service and project management comparable to Silicon Valley firms but at a fraction of the cost.

Services

  • Content Marketing
  • Advertising
  • Social Media Marketing
  • eCommerce
  • Digital Marketing
  • Direct Marketing
  • Event Marketing
  • Email Marketing
  • Package Design
  • Video Production
  • Digital Strategy
  • Experiential Marketing
  • Promotional Marketing
  • Growth Marketing
  • Lead Generation

Team Size

Under 49

Pros

  • Personalized, end-to-end client care praised in reviews
  • Strong project management comparable to larger firms at lower cost
  • Creative vision that delivers above-and-beyond results

Client Review Analysis

Clients praise the agency's personalized care, strong project management, and creative vision, noting above-and-beyond service and cost-effective results.

Frequently Asked Questions

The agency provides strategic alignment, audience activation, brand building, campaign development, content creation, and digital experience services.
The Swell Co-Lab has a minimum budget of $1,000 to $10,000 and an average hourly rate of $125.
Traci Jones is Co-founder and Chief Experience Officer, and Jana Kopp is Co-founder and Chief Strategy Officer.
The agency works with B2B, B2C, and nonprofit clients, with past clients including Umpqua Bank, Portland State University, and Alden's Organic Ice Cream.
The Swell Co-Lab develops brand identity, positioning, messaging, tone and voice, guidelines, and package design.
Reviews highlight strong project management and customer service, comparable to Silicon Valley firms but at a fraction of the cost.
Clients note the agency delivers results comparable to larger firms with more personalized attention and lower costs.
Clients report thriving businesses, improved marketing visibility, and completely new and much-needed design outcomes.
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