Mystrika
The Minimalist is a design and digital consultancy in Mumbai founded in 2015, specializing in branding and communication, interaction design, and digital marketing. The agency has served over 200 brands including Coca-Cola, MTV, Cipla, and Airtel.
The Minimalist is a design and digital consultancy based in Mumbai, India, founded in 2015. The agency organizes its work around three core areas: branding and communication, interaction design, and digital marketing.
The agency employs between 50 and 99 people, quotes an average hourly rate of $30, and asks clients to inquire about minimum project budgets. It ranked 8th on LinkedIn's Top 25 Start-Ups 2018 and 1st in the design and creative services industry category.
Service lines include graphic design, video production, branding, web design, digital marketing, advertising, and UI/UX design. The Minimalist is known for its minimalist creative philosophy and reports a cult following of more than 200,000 people, with what it describes as viral impact across digital media.
More than 200 brands have partnered with the agency, among them Coca-Cola, MTV, Cipla, ICICI Prudential, Airtel, Blue Star, and HCL. The clients section of its profile also lists Cipla, IDFC, Hexaware, Wockhardt, Xiaomi, Coca-Cola, Au Small Finance, Bizongo, Flyrobe, and Abbott, spanning corporates, SMEs, and high-growth startups.
On Google, The Minimalist holds a 3.8 rating from 65 reviews. Agency clients praise the team's dedication, quality, innovative approach, and open communication, as well as company workshops, while a few low-rated reviews appear to reference a similarly named consumer products brand rather than the agency.
The profile includes video samples and office photography, and the agency can be contacted at hello@theminimalist.in for new brand engagements.
Services
- Graphic Design
- Video Production
- Branding
- Web Design
- Digital Marketing
- Advertising
- UI/UX Design
Industries Served
Team Size
Pros
- Ranked 8th on LinkedIn's Top 25 Start-Ups 2018 and 1st in the design and creative services industry
- Served over 200 brands including Coca-Cola, MTV, Cipla, ICICI Prudential, Airtel, Blue Star, and HCL
- Google reviewers commend the team for quality, innovation, open communication, and workshop expertise
Cons
- Google rating is lowered by one-star reviews that reference a similarly named consumer products brand rather than the agency
Client Review Analysis
Google rating of 3.8 from 65 reviews; agency clients praise quality, innovation, communication, and workshops, while some low ratings appear tied to a similarly named skincare or consumer brand