SUSO Digital is a UK-based SEO agency founded in 2010. It specializes in search engine optimization and generative engine optimization, using agentic AI. The agency works primarily on a white-label basis for other agencies and also serves direct brand clients.
SUSO Digital was founded in 2010 as a traditional UK-based SEO agency and has since transitioned to a partnership-first model. The agency delivers most of its work on a white-label basis for marketing, PR, web design, and SEO agencies, while also serving a number of direct brand clients. With offices in London and Poznan, the team includes under 49 employees working across multiple countries.
The agency's core services cover SEO, AEO (Answer Engine Optimization), content marketing, and CRO (Conversion Rate Optimization). Areas of expertise include B2B SEO, generative engine optimization, international SEO, link building, on-page optimization, professional services SEO, SEO outsourcing, and technical SEO. Every campaign is underpinned by the SUSO Operating System, which uses agentic AI alongside senior strategists. A dedicated R&D department builds, tests, and refines custom AI agents trained on real campaign data across hundreds of accounts.
SUSO Digital serves a wide range of industries including eCommerce, finance, health care, real estate, software & IT services, AI, wellness & fitness, legal, professional services, and crypto. Client types range from startups and small businesses to medium businesses and enterprise/corporate clients. The agency also offers the free SUSO Partner Club, providing agencies and in-house teams with GEO and SEO workshops, a dedicated helpdesk, technical health checks, AI search visibility audits, and pitch support.
Google reviews give SUSO Digital a 5.0 rating. Clients consistently praise the agency for thorough and actionable SEO audits, flexible partner programs, and transparent reporting. Reviewers highlight the responsiveness of team members like Cara and Filip, and the value of workshops led by founder Will Bagnall.
Notable clients include Skyscanner, PinkNews, Taradel, Senders, University of Leicester, Babel, and Push. The agency has received awards from the European Search Awards, Global Search Awards, The Drum Awards, Search Engine Land Awards, UK Digital Growth Awards, UK Search Awards, and UK Content Awards.
Services
- AEO
- SEO
- Content Marketing
- CRO
Industries Served
Team Size
Pros
- Thorough and actionable SEO audits praised by clients
- Flexible partner programme with dedicated helpdesk and workshops
- Data-driven approach with transparent reporting and progress updates
Client Review Analysis
Clients consistently praise SUSO Digital for thorough audits, flexible partner programs, and transparent reporting.