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Steel Advertising is a purpose-driven, full-service agency specializing in research-driven, emotionally engaging campaigns. The agency serves higher education, K-12, healthcare, government, and family living sectors.
Steel Advertising is a purpose-driven, full-service agency founded in 2000 and headquartered in Austin, Texas. The agency specializes in creating research-driven, emotionally engaging campaigns that drive audiences to action. With a team of under 49 employees, Steel Advertising focuses on delivering measurable outcomes for clients in higher education, K-12, healthcare, government, and family living sectors.
The agency offers a comprehensive range of services including digital services, advertising, branding, market research, media buying, public relations, SEO, social media marketing, web design, and web development. This full-service capability allows Steel Advertising to craft strategically placed marketing solutions that reach audiences at pivotal moments. The agency's approach leverages data-driven insights to create campaigns that inform and inspire action.
Steel Advertising has a proven track record of delivering high-impact marketing strategies, earning awards for work with top institutions such as Texas A&M University, Texas Tech University, and healthcare providers like UT Health Houston. The agency's expertise in higher education and healthcare enables it to address unique sector challenges, resulting in increased student enrollments, improved patient acquisition, and heightened community engagement.
The agency primarily serves medium-sized businesses across consumer goods, education, government, health care, and higher education industries. Notable clients include Texas A&M University-Commerce, Austin Community College, and Fischer & Wieser. Steel Advertising's consultative approach and focus on results have earned it a 4.4 out of 5 rating on Google, with positive reviews highlighting its professionalism and effective brand marketing, though one review noted a negative experience with the founder.
Services
- Digital Services
- Advertising
- Branding
- Market Research
- Media Buying
- Public Relations
- SEO
- Social Media Marketing
- Web Design
- Web Development
Industries Served
Team Size
Pros
- Research-driven campaigns that produce tangible outcomes like increased enrollments and patient acquisition.
- Award-winning work with top institutions such as Texas A&M University and Texas Tech University.
- Full-service capabilities from branding to web development.
Client Review Analysis
Mixed Google reviews with a 4.4 average; positive feedback on consultative approach and results, but one negative review regarding founder conduct.