Mystrika
Special Sauce is a branding and growth agency founded in 2018. The agency partners with ambitious companies to help them grow through product, brand, website, and marketing strategies. They serve startups, small businesses, medium businesses, and enterprise clients across industries like consumer goods, healthcare, construction, and more.
Special Sauce is a branding and growth agency founded in 2018, headquartered in Boulder, Colorado. The agency operates with a team of under 49 employees and requires a minimum budget of $10,000 to $25,000, with hourly rates available upon inquiry. Special Sauce partners with ambitious companies to help them grow by focusing on four pillars: product, brand, website, and marketing.
The agency categorizes its clients into four buckets: brand launch, rebrand, brand architecture, and marketing department. For brand launches, Special Sauce helps research the market, position the brand, name the company, design visual identity, develop a website, and execute a go-to-market strategy. For rebrands, they reposition, redesign, and relaunch the brand, website, and marketing. For brand architecture, they unify multiple acquired companies under one brand. For the marketing department bucket, they build scalable brands, websites, and marketing systems and integrate as part of the client's team.
Special Sauce offers a comprehensive range of services including branding, package design, web design, web development, eCommerce development, SEO, creative services, PPC, social media marketing, and email marketing. Their areas of expertise include B2B branding, brand design, brand positioning, brand strategy, naming, product marketing, photography, content creation, copywriting, construction SEO, and responsive web design.
The agency serves a diverse set of industries such as consumer goods, healthcare, construction, transportation & logistics, manufacturing, food and beverage, wellness & fitness, retail, and corporate services. They work with startups, small businesses, medium businesses, and enterprise/corporate clients. Notable clients include MHD, Trinity Hunt, Kayem Foods, Mimeo, True Temper, al fresco, and ButcherBox.
Special Sauce has a 5.0 Google rating from 27 reviews. Clients consistently praise the agency for excellent communication, streamlined processes, and significant impact on marketing and sales results. Reviewers highlight the team's ability to bring clarity and momentum to complex brand work, build trust with senior stakeholders, and translate strategy into effective messaging and design.
The agency's portfolio includes projects such as the MHD Rebrand (budget $100K-$250K, 12 months), Sage Surface Partners Brand Launch ($20K-$100K, 4 months), and Allvia Brand Launch ($20K-$100K, 4 months). Founder Andrew Holliday has experience with companies like Whole Foods, Wendy's, GE, Smith & Nephew, Walmart, and True Temper, as well as startups and small businesses.
Services
- Branding
- Package Design
- Web Design
- Web Development
- eCommerce Development
- SEO
- Creative Services
- PPC
- Social Media Marketing
- Email Marketing
Industries Served
Team Size
Pros
- Excellent communication and streamlined project process
- Brings clarity and momentum to complex brand work
- Significant positive impact on marketing and sales results
- Knowledgeable, kind, quick, and humble team
Client Review Analysis
Clients praise Special Sauce for excellent communication, streamlined processes, and significant impact on brand and sales. Google rating is 5.0 from 27 reviews.