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Southern Sports Group Multi-Channel Outreach agency logo

Southern Sports Group

Multi-Channel Outreach Birmingham, AL, United States
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Southern Sports Group is a full-service sports marketing firm based in Birmingham, Alabama, serving clients throughout the Southeast. The agency specializes in event marketing, sponsorship integration, and comprehensive marketing campaigns for collegiate, high school, and youth sports programs.

Southern Sports Group, LLC (SSG) is a full-service sports marketing firm headquartered in Birmingham, Alabama, with a regional presence across the Southeast. The agency focuses on creating comprehensive marketing campaigns and sponsorship integration for a variety of sports-related clients, including collegiate, high school, and youth programs, endurance and multisport events, sports-minded businesses, and professional athletes.

The agency's core service is event marketing, which encompasses event sponsorship and asset evaluation, event management, turnkey marketing campaigns, on-site activations, business development, contract negotiations, hospitality and sports travel services, and social media integration. Southern Sports Group tailors its services to meet the specific needs of each client, leveraging broad sports marketing knowledge.

Southern Sports Group serves clients in the sports and events industries, with particular expertise in collegiate athletics, youth sports, and endurance events. The agency's client base includes event rights holders and sports organizations seeking to maximize sponsorship value and audience engagement.

As of the profile date, Southern Sports Group has no client reviews on Agency Spotter, and its rating is 0.0. The agency has been added to two lists and shared five times on the platform, indicating some interest but no verified feedback.

The agency employs between 10 and 49 staff members. Its primary location is at 2021 Morris Avenue Ste 100, Birmingham, AL. Contact can be made via email at sthompson@southernsportsgroup.com or by phone at (205) 610-9305. The agency's LinkedIn profile is available for professional networking.

Services

  • Event Marketing
  • Sponsorship Integration
  • Marketing Campaigns
  • Social Media Integration

Industries Served

Sports Education Events

Team Size

10 - 49

Pros

  • Full-service sports marketing expertise
  • Specialization in event sponsorship and activation

Frequently Asked Questions

Southern Sports Group markets collegiate, high school, youth, endurance, and multisport events, as well as professional athletes and sports-minded businesses.
Yes, the agency provides full event management including on-site activations, hospitality, and sports travel services.
The agency is based in Birmingham, Alabama and has a footprint throughout the Southeast United States.
Yes, Southern Sports Group offers event sponsorship and asset evaluation, as well as contract negotiations for rights holders.
Yes, social media integration is one of the core services offered alongside marketing campaigns and business development.
The agency has 10 to 49 employees, and project teams are tailored to client needs.
Clients can reach the agency by email at sthompson@southernsportsgroup.com or by phone at (205) 610-9305.
Yes, professional athletes are listed among the client types served by Southern Sports Group.
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