Mystrika
Rooted Rock Marketing is a woman-owned digital agency founded in 2020 by Shelly Cihan. The agency specializes in SEO, PPC, web design, and digital strategy with a focus on ethical, transparent tactics. It serves tourism, hospitality, real estate, education, and other industries.
Rooted Rock Marketing is a woman-owned digital agency founded in 2020 by Shelly Cihan, a digital marketing professional with experience dating back to 2009. The agency is headquartered in Argyle, New York, and operates with a team of fewer than 49 employees. It emphasizes ethical, transparent digital tactics designed to drive sustainable revenue for clients.
The agency offers a comprehensive suite of services including search engine optimization (SEO), pay-per-click advertising (PPC), digital strategy, web design and development, conversion rate optimization (CRO), social media marketing, email marketing, and advertising. Expertise areas include programmatic advertising, Amazon advertising, Google Ads, Bing Ads, technical SEO, local optimization, generative engine optimization, and content creation. Rooted Rock Marketing builds websites on platforms such as WordPress, Drupal, Squarespace, and Wix, and supports eCommerce through Shopify and WooCommerce.
Rooted Rock Marketing has deep roots in the tourism and hospitality sectors, serving destination marketing organizations, visitor bureaus, hotels, and restaurants. The agency also works with clients in real estate, education, higher education, construction, wellness and fitness, dental, and recreation. Client types include startups, small businesses, and medium-sized businesses.
The agency has received one verified DesignRush review with a 5.0 rating from a non-profit client who praised the website redesign work, noting the team was easy to work with and delivered a beautiful site. No Google reviews are available. Overall client sentiment from the single review is positive, highlighting quality and responsiveness.
Rooted Rock Marketing's client portfolio includes Warren County Tourism (Visit Lake George), Visit Vancouver WA, Merrill Thomas (Adirondack Vacations), North Country School, Saranac Lake Marinas, Treating The Root, Z-Loupes, Camp Treetops, Adirondac Rafting Company, Adirondack Wilderness Advocates, Paul Smith's College, and Champlain Valley Senior Community. The agency has not published specific performance metrics or case studies on its DesignRush profile.
Services
- SEO
- Digital Strategy
- PPC
- Digital Marketing
- Advertising
- CRO
- Web Design
- Web Development
- Social Media Marketing
- Email Marketing
Industries Served
Team Size
Pros
- Woman-owned digital agency with ethical, transparent tactics
- Deep expertise in tourism and hospitality sectors
- Data-driven approach with services spanning SEO, PPC, web design, and digital strategy