Renegade

Renegade is a B2B marketing agency headquartered in New York City at 1397 2nd Avenue, #177. Founded in 1996, the agency positions effective B2B marketing as people-to-people marketing, arguing that story cuts through more effectively than speeds and feeds alone. The agency's tagline describes it as possibly the best B2B marketing agency in NYC and probably the best friend a B2B marketer could have.

The agency employs under 49 people and works with a minimum budget of $10,000 to $25,000, with hourly rates available on inquiry. Renegade's services include B2B brand strategy, which delivers a singular brand story to unify employee, customer, and demand-generating communications; B2B demand generation, which identifies time-sensitive value propositions and markets them aggressively; and content and social media marketing crafted to bring brand stories to life.

Renegade's areas of expertise include B2B and lead generation. The agency serves industries including consumer goods, eCommerce, media and communications, and retail, and works with small and medium businesses.

Client reviews on DesignRush are positive. Simon Schaffer-Goldman, CMO at Case Paper, described working with Renegade as an extremely positive experience, noting the team works seamlessly with internal teams and brings a wealth of experience. Eric Eden, CMO at Postclick, praised the team as creative with great outside insights and recommended the agency for B2B and creative projects. Kevin Fliess, Head of Marketing at Altum, Inc., noted the team helped find organizational purpose and translate it into a message that resonated internally and externally, working collaboratively at the client's speed with personal attention.

Renegade's client roster includes Case Paper, Donnelley Financial Solutions (DFIN), White Ops, Riskified, Cofense, Case Makes, Naylor Association Solutions, Workforce Software, and the Empire State Building.

The agency holds a 5.0 Google rating and a 4.6 DesignRush rating from three reviews.