Procedo

Procedo is a software development agency founded in 2015 that focuses on building custom web portals for growing businesses. The company positions itself between traditional agencies that rebuild from scratch and no-code platforms that limit flexibility, offering a balanced approach that combines speed, customization, and full ownership. Procedo has refined a development framework over the years to deliver branded, secure web portals efficiently.

The agency is headquartered in Calgary, Canada, with an additional office in Bauru, Brazil. Procedo employs under 49 people and was founded by Joao (John) Beluca, a solutions architect with over 15 years of IT experience and a background in ERP systems. The team works with a minimum project budget of $1,000 to $10,000 and an average hourly rate of $35.

Procedo's core services include software development, AI development, CRM consulting, and cloud consulting. The agency's technical expertise spans application platforms (Amazon, Linux server), CMS platforms (WordPress), custom frameworks (CodeIgniter, Laravel), and custom languages (PHP, JavaScript, SQL). They also specialize in startup software development.

The agency serves a diverse range of industries, including agriculture, manufacturing, energy and mining, software and IT services, transportation and logistics, corporate services, and healthcare. Their client base consists of startups, small businesses, and medium businesses. Notable clients include Observa.app, Gipo.io, Soesp, Fosferpet, and VR Software.

Client reviews on DesignRush highlight Procedo's responsive support, customized solutions, and long-term partnership approach. One client noted that Procedo provided a customized CRM that simplified daily tasks and internal workflows, describing the collaboration as characterized by trust, adaptability, and tangible outcomes. Another client, who has worked with Procedo for over a decade, praised the platform for centralizing sales workflow and bringing structure, speed, and reliability to their processes.

Procedo's portfolio includes an AI-powered behavioral analysis project for hospital optimization, completed between 2021 with a budget of $20,000 to $100,000 over eight months. The agency also developed a white-label CRM for Easy360 and an integrated sales and credit management platform for VR Software. These projects demonstrate Procedo's ability to deliver complex, custom solutions for operational and strategic business needs.