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PRAXIS is an independent Canadian marketing communications agency founded in 1999 and headquartered in Toronto. The agency specializes in public relations, reputation management, digital marketing, media buying, and social media marketing for enterprise and medium-sized businesses.
PRAXIS is an independent Canadian marketing communications agency founded in 1999 and headquartered in Toronto at 151 Yonge St., 11th Floor. The agency positions itself as a brand translator that interprets client stories for journalists, creators, experts, communities, and social platforms, with third-party credibility as the foundation of its plans. PRAXIS employs under 49 people and works with a minimum project budget of $25,000 to $50,000, with hourly rates available on inquiry.
The agency's leadership team includes CEO Matt Juniper, President Erin Morra, Chief Client Officer Andrea Helmer, Senior Vice President Natasha Townsend, and Partner Maureen Juniper, who founded the agency. PRAXIS emphasizes its independence as a competitive advantage, allowing bold ideas guided by judgment rather than politics, and it applies the latest technology and AI to move faster and with greater precision.
PRAXIS offers six core services: public relations, reputation management, digital marketing, digital strategy, media buying, and social media marketing. Its areas of expertise span branding (brand messaging, brand strategy, product marketing), digital marketing (marketing analytics, marketing strategy), media buying (media planning), and PR (corporate communications, crisis management, event management, online reputation management).
The agency serves enterprise and corporate clients as well as medium businesses across food and beverage, consumer goods, beer, entertainment, beauty, electronics, finance, government, home and garden, and luxury industries. Notable clients include PepsiCo Beverages, PepsiCo Foods, BEAM Suntory, Gallo Wines, Tropicana, Cineplex, Nestle Purina, and Mattamy Homes.
Representative portfolio work includes the Pepsi NHL All-Star Fan Fair Weekend ($20K-$100K, 4 months, 2025), the Work Time Revolution NA Launch ($20K-$100K, 12 months, 2024), Canadian Club Kindred Spirits ($100K-$250K, 6 months, 2024), and Rockstar Turns Up the Volume ($100K-$250K, 12 months, 2025). The agency has earned Marcom Awards, Sabre Awards, CPRS National Awards, and CPRS ACE Awards.
Google reviewers rate PRAXIS 4.5 out of 5 across 13 reviews. Reviewers describe the team as fun to work with, detail-oriented in event execution, transparent in communication, and reliable with payments, with one B2B partner noting four years of successful project deployments and another praising the agency's genuine care for client success.
Services
- Public Relations
- Reputation Management
- Digital Marketing
- Digital Strategy
- Media Buying
- Social Media Marketing
Industries Served
Team Size
Pros
- Reviewers consistently praise the team's positive attitude, transparent communication, and on-time payments.
- Clients report effective, on-target strategies and genuine care for long-term client success.
Client Review Analysis
Google reviewers give PRAXIS 4.5 out of 5 across 13 reviews, highlighting enjoyable partnerships, detailed event execution, transparent communication, and reliable payment practices.