Mystrika
Orange 142 is a nationwide, full-service digital media agency and a division of Direct Digital Holdings (Nasdaq: DRCT). Founded in 2013 and headquartered in Austin, Texas, the agency provides marketing services, media solutions, and web development as an integrated partner. It serves clients in travel, healthcare, higher education, and other industries.
Orange 142 is a nationwide, full-service digital media agency founded in 2013 and headquartered in Austin, Texas. It operates as a division of Direct Digital Holdings, a publicly traded company on Nasdaq (DRCT). The agency positions itself as a single integrated partner, combining marketing services, media solutions, and web development under one roof rather than relying on disconnected teams.
The agency employs between 50 and 99 people and requires a minimum project budget of $10,000 to $25,000, with hourly rates available upon inquiry. Key leadership includes President Maria Vilchez Lowrey, who brings over 20 years of senior leadership experience, and Senior Vice President of Client Success Brenton Maddox, who has more than a decade in digital media.
Orange 142's service offerings span three main areas. Marketing services cover branding and strategy, content development, influencer marketing, SEO, generative engine optimization (GEO), email and SMS campaigns, and social media marketing. Media solutions include planning and optimizing omnichannel digital advertising across programmatic display, connected TV, digital audio, paid search, paid social, in-game, and Amazon DSP. Web development teams design and build websites, landing pages, and e-commerce experiences on platforms such as HubSpot, Shopify, and WooCommerce.
The agency serves a diverse set of industries, including travel and tourism, healthcare, higher education, energy, CPG, airports and aviation, government services, and law firms. It also works as a trusted extension for other agencies that need on-demand expertise or white-label services. Client types include small and medium businesses.
Orange 142 has a portfolio that includes a notable website redesign for Las Palomas Resort, completed in 2024 with a budget between $100,000 and $250,000 over eight months. The agency lists clients such as USC, Visit Bucks County, Albuquerque Hispano Chamber of Commerce, University of Georgia, and Explore Minnesota. It has received multiple awards, including MARCOM Awards, AVA Digital Awards, eTSY Awards, Adrian Awards, and recognition on the 2024 Deloitte Technology Fast 500. No Google reviews are available for the agency.
Services
- Digital Services
- Digital Strategy
- Web Development
- SEO
- PPC
- Digital Marketing
- Social Media Marketing
- Media Buying
- Content Marketing
- Branding
Industries Served
Team Size
Pros
- Operates as a single integrated partner rather than disconnected teams
- Backed by publicly traded parent company Direct Digital Holdings
- Serves a wide range of industries including travel, healthcare, and higher education