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Omni Agency is a Web3 marketing agency specializing in crypto and NFT community building. It operates a curated network of 400+ creators and has executed over 10,000 activations. The agency focuses on distribution, SEO, and full-funnel paid strategies for blockchain and iGaming projects.
Omni Agency is a Web3-focused marketing agency founded in 2018 and headquartered in Toronto, Canada. The agency specializes in building authentic crypto and NFT communities through a combination of distribution, SEO, and paid media strategies. It operates a curated network of over 400 creators and has access to more than 1,000 crypto communities, having executed over 10,000 activations.
The agency's commercial profile shows a team size of under 49 employees, a minimal budget range of $1,000 to $10,000, and an average hourly rate of $99. Omni Agency was founded in 2018 and is led by CEO Tyler Mullins, with a leadership team including COO Andrew Cheung and Finance Lead Sahil Patel. The agency serves startups, small businesses, medium businesses, and enterprise clients.
Omni Agency offers a comprehensive suite of services including social media marketing, email marketing, affiliate marketing, content marketing, PPC, conversion rate optimization, SEO, blockchain marketing, and market research. Its areas of expertise span blockchain consulting, DeFi, smart contracts, Web3 development, AI marketing, lead generation, B2B PPC, technical SEO, and social media consulting across platforms like Facebook, Instagram, and LinkedIn.
The agency primarily serves clients in the gaming, gambling, crypto, and AI industries. Notable clients include OKX, Polkadot, SubQuery, Galaxy, and Raiinmaker. Portfolio results include driving 450 million impressions and 620,000 crypto-native users for Polkadot, taking Slingshot from unknown to a $16 million token raise in 12 months, and generating $1 million in deposits at OptyFi's Alpha launch.
Google reviews give Omni Agency a 4.6 rating from 20 reviews. Positive feedback highlights professional execution, meticulous attention to deliverables, and AtoZ solutions. One negative review cites off-brand social media work, poor influencer outreach, and inaccurate tweets, with the client paying approximately $7,500 CAD per month. The DesignRush review notes strengths in valuable input, organized project management, responsive communication, and competitive pricing.
Portfolio examples include a Web3 Music pre-TGE growth and token sale strategy ($20K-$100K, 2 months), a Galaxy growth campaign and community expansion ($20K-$100K, 1 month), and an HIO pre-TGE growth strategy ($20K-$100K, 4 months). The agency also achieved a user base increase from 4,000 to 41,000 for InterPop in 2 months and a five-fold increase in Discord community members for Script TV within 2 months.
Services
- Social Media Marketing
- Email Marketing
- Affiliate Marketing
- Content Marketing
- Digital Marketing
- PPC
- CRO
- SEO
- Blockchain
- Market Research
Industries Served
Team Size
Pros
- Expertise in integrated digital marketing strategies for crypto and blockchain projects
- Organized project management and responsive communication
- Competitive pricing relative to industry standards
- Seasoned leadership team with extensive blockchain and digital marketing experience
Cons
- Some clients reported off-brand social media work and poor influencer outreach results
Client Review Analysis
Generally positive with occasional negative feedback regarding brand alignment and results.