NOVUS

NOVUS is a media agency founded in 1987 that focuses on bringing personalization, precision, and accountability to media. Originally a hyper-local specialist, the agency has evolved into a modern growth partner that aligns media investment directly to business outcomes. The agency is headquartered in Chicago, Illinois, and employs between 50 and 99 people.

The agency operates with a minimum budget of $50,000 and an average hourly rate of $185 per hour. NOVUS has been recognized by Ad Age as one of the top small agencies of the year and has been featured in publications such as Digiday, Fast Company, Forbes, and MediaPost. The agency's leadership team includes executives with over 20 years of experience in media, digital transformation, and marketing strategy.

NOVUS offers a comprehensive range of services including digital marketing, media buying, social media marketing, video marketing, advertising, digital strategy, SEO, big data analytics, business consulting, and conversion rate optimization. The agency's areas of expertise span advertising (B2C, broadcast video, DTC, out of home, print, programmatic, radio, TV), big data (data mining, data science, Tableau), business consulting (investment management, strategy consulting), digital marketing (B2C, DTC, digital advertising, integrated marketing, lead generation, marketing strategy), media buying (media planning, out of home, print, radio, TV), SEO (insurance SEO), and social media (Facebook, Instagram, LinkedIn, Pinterest, Reddit, Snapchat, TikTok, Twitter).

NOVUS serves a diverse set of industries including retail, food and beverage, health care, insurance, restaurants, higher education, gambling, finance, consumer goods, and education. The agency works with small businesses, medium businesses, and enterprise or corporate clients. Notable clients include Valvoline Instant Oil Change, Fidium Fiber, Kevin's Natural Foods, DePaul University, Mayo Clinic, Walgreen's, Fever-Tree, and ALDI.

The agency has received multiple awards and has been covered extensively in the trade press. Press mentions include articles in Ad Age about NOVUS's evolution from newspaper advertising to a multimedia powerhouse, and in Digiday about the agency's hyper-local print expertise turning toward digital. NOVUS has also been featured in Fast Company for thought leadership on advertising risk and AI-enhanced strategy.

NOVUS's team includes experienced leaders such as Libby Morgan (CEO with 20+ years in consulting and digital transformation), Candi Atteberry (VP of Integrated Client Strategy with 25 years of industry experience), Paul DeJarnatt (VP and Head of Digital with 18+ years in digital media), and Bridgit Wallace (VP of Business Development with 27 years at NOVUS). The agency's portfolio demonstrates strong capabilities in both local and national media campaigns across multiple channels.