Mystrika
Data-driven strategy, development, and marketing for experiential or service-based brands.
Merakite is a data-driven strategy, development, and marketing agency for experiential or service-based brands. Founded in 2017 and headquartered in Boise, Idaho, the agency positions itself around shifting categories, disrupting ways of thinking, and activating brands with purpose.
The agency employs under 49 people, with a minimum project budget of $1,000 to $10,000 and hourly rates available on inquiry. Merakite's methods stem from its founding partners' backgrounds in design, psychology, and media ethics from Stanford University, plus business administration, data analytics, and consumer behavior from the University of Southern California.
Merakite's service offerings span branding, digital marketing, product design, market research, mobile app development, and web development. The team describes itself as big numbers people who remain human-centric, building work on genuine connection and maximizing what people love.
The agency is led by co-founders Maggie Sfingi, an experienced data analyst with a background in business administration, consumer behavior, and data science from USC, and Caitie Sfingi, who has over 10 years of experience on brand, web, and visual design projects for startups and Fortune 500 companies, with studies in innovation and organization from Stanford.
Merakite's clients include Last Crumb, Connected Accounting, and SYNC Vans. The portfolio features branding projects for Docket, Candid, and Connected Accounting, as well as website development and marketing for SYNC Vans. The agency has been mentioned in PR Expert's list of top Idaho brand marketing companies and startups.
Services
- Branding
- Digital Marketing
- Product Design
- Market Research
- Mobile App Development
- Web Development
Industries Served
Team Size
Pros
- Data-driven approach grounded in design, psychology, and media ethics
- Founding team trained at Stanford University and the University of Southern California
- Experience with both startups and Fortune 500 companies