M/A/R/C Research is a custom marketing research firm that helps clients create, evaluate, and strengthen their brands. The firm designs and executes qualitative and quantitative research solutions to measure attitudes and behaviors. It has served clients across industries since 1965.
M/A/R/C Research is a custom marketing research firm headquartered in Irving, Texas, with additional offices in Greensboro, Nashville, New York, and St. Louis. Founded in 1965, the firm has over five decades of experience designing and executing research studies for a wide range of clients. The agency focuses on helping brands create, evaluate, and strengthen their market position through data-driven insights.
The firm employs between 50 and 100 professionals and offers both qualitative and quantitative research services, including traditional and online methodologies. M/A/R/C Research specializes in measuring consumer attitudes and behaviors to predict market share, revenue, and overall business impact. Its solutions are tailored to address marketing issues across consumer, channel, and B2B contexts.
Core services include qualitative research, which covers focus groups, in-depth interviews, and other exploratory methods. The agency also provides quantitative research such as surveys and statistical analysis. M/A/R/C Research works with clients to launch better products and services, attract and retain customers, and build stronger brands.
The firm serves a variety of industries, though specific industry verticals are not listed on its profile. It positions itself as a partner for decision-makers who need research answers with a business perspective. The agency’s client-service ethic emphasizes ease of collaboration and delivering on promises.
As of the profile, M/A/R/C Research has no client reviews on Agency Spotter, and its rating is 0.0. The agency has not published any projects on the platform. However, its long history and focus on custom research suggest a track record of serving brands that require deep market understanding.
The agency’s website and contact details are available for prospective clients seeking custom research solutions. With a team size of 50–100 and multiple office locations, M/A/R/C Research is equipped to handle complex research needs for both small and large organizations.
Services
- Qualitative Research
Team Size
Pros
- Long-standing experience since 1965
- Client-service focused with easy collaboration