Mystrika
Identity Creative is a bolt-on creative team that works with marketing directors and business owners to build brand and marketing strategy. The agency serves industrial, manufacturing, and professional B2B sales teams. Founded in 1993, the agency has under 49 employees and a minimum budget of $10,000-$25,000.
Identity Creative is a bolt-on creative team founded in 1993 that partners with marketing directors and business owners to build brand and marketing strategy. The agency positions itself as a smarter way to brand and a stronger way to grow, focusing on industrial, manufacturing, and professional B2B sales teams. With under 49 employees, the agency operates remotely from Rochester Hills, Michigan, and requires a minimum budget of $10,000 to $25,000 with an average hourly rate of $200.
The agency's core philosophy is that clear strategy drives better decisions. Identity Creative works as an integrated extension of a client's team, starting with brand and marketing strategy before executing creative services in the channels that deliver results. This approach covers brand identity, online marketing, sales support, CRM management, video production, website design, copywriting, ad campaigns, email marketing, culture initiatives, and AI tools.
Identity Creative offers a comprehensive suite of services including branding, logo design, creative services, video production, content marketing, WordPress website design, email marketing, digital strategy, graphic design, and print design. The agency's areas of expertise span branding (B2B branding, brand design, messaging, positioning, strategy, employer branding, naming, product marketing), creative (AI creative, copywriting, strategy, editing), digital marketing (account-based marketing, B2B lead generation, content creation, inbound marketing, marketing consulting, martech), email marketing (B2B email, CRM emailing, cold email, email design, newsletter), graphic design (illustration, logo animation, visual communication), video production (AI video marketing, branded video, explainers, interviews, motion graphics, scriptwriting, social media videos, storyboarding), and web design (B2B, landing pages, responsive, website redesign).
The agency serves a range of industries including automotive, construction, manufacturing, transportation and logistics, fintech, energy and mining, and corporate services. Client types include small businesses and medium businesses. Notable clients listed include KIRKS, Augies, Paletz Law, ICR Services, Octava Engineering, Fortech Products, Hino, and Precision Die Cast, Inc.
Identity Creative has been in business for over 30 years, demonstrating longevity and stability in the B2B branding and marketing space. The agency's bolt-on model allows it to seamlessly integrate with client teams, providing strategic direction and creative execution without the overhead of a full in-house department. The agency maintains a strong online presence through Facebook, LinkedIn, and YouTube, showcasing video production samples and thought leadership.
Services
- Branding
- Logo Design
- Creative Services
- Video Production
- Content Marketing
- WordPress Website Design
- Email Marketing
- Digital Strategy
- Graphic Design
- Print Design
Industries Served
Team Size
Pros
- Long-established agency founded in 1993 with deep B2B industrial expertise
- Offers a comprehensive bolt-on creative team model for brand and marketing strategy
- Provides a wide range of services including branding, video production, web design, and email marketing