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Hunch Theory

Branding & Design Portland, Oregon, United States
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Hunch Theory is a marketing-driven web design agency that builds sales-focused websites for small businesses. The agency uses strategic marketing to attract ideal clients and turn them into customers while respecting time and budget constraints.

Hunch Theory is a marketing-driven web design agency founded in 2019 and based in Portland, Oregon. The agency focuses on building sales-focused websites for small businesses, using strategic marketing to attract ideal clients and turn them into customers. Hunch Theory emphasizes working within the time and budget constraints typical of small businesses.

The agency employs fewer than 49 people and offers a minimal budget range of $1,000 to $10,000 with an average hourly rate of $95. Founder Dacie Doucette has over 12 years of marketing experience and started the agency to make effective marketing accessible to every business.

Hunch Theory provides a comprehensive set of services including web design, UI/UX design, SEO, creative services, branding, digital strategy, and graphic design. Areas of expertise span branding (B2B branding, brand design, brand messaging, brand strategy), creative copywriting and strategy, digital marketing (B2C, content creation, lead generation, SEM), SEO (construction SEO, link building, local optimization, on-page optimization), and web design (adaptive, B2B, responsive). The agency also works with Squarespace as a site builder.

The agency serves a wide range of industries including nonprofit, healthcare, legal, finance, restaurants, construction, education, corporate services, beauty, and home and garden. Client types include startups, small businesses, and medium businesses. Notable clients include Tekneek Architecture, SEIU Local 49, IRD Advisors, Mama's Artisan Sweets, and Matmarket.

Hunch Theory holds a 5.0 rating from 30 Google reviews. Clients consistently praise the agency for clear communication, creative design that makes template-based sites look custom, timely delivery, and responsive support. One reviewer noted that the onboarding process was a breeze with standardized forms and shared drives, while another highlighted the agency's ability to understand campaign nuances and turn messaging into visually pleasing, easy-to-navigate websites.

The portfolio includes custom website designs for architecture firms, labor unions, financial advisors, bakeries, and service businesses, as well as branding projects. The agency has received a DesignRush Accredited badge and continues to build long-term client relationships.

Services

  • Web Design
  • UI/UX Design
  • SEO
  • Creative Services
  • Branding
  • Digital Strategy
  • Graphic Design

Industries Served

Nonprofit Health Care Legal Finance Restaurants Construction Education Corporate Services Beauty Home & Garden

Team Size

Under 49

Pros

  • Clear communication and upfront expectations throughout the project
  • Creative design that makes websites look like expensive custom builds even on templates
  • Responsive and flexible support during transitions

Client Review Analysis

Clients consistently give 5.0 stars, praising clear communication, creative design, timely delivery, and responsive support. Reviewers highlight the agency's ability to make websites easy to manage and its understanding of client needs.

Frequently Asked Questions

Hunch Theory provides web design, UI/UX design, SEO, creative services, branding, digital strategy, and graphic design.
Projects start at $1,000 and can go up to $10,000, with an average hourly rate of $95.
The agency works with nonprofits, healthcare, legal, finance, restaurants, construction, education, corporate services, beauty, and home and garden businesses.
Hunch Theory uses strategic marketing to build sales-focused websites that attract ideal clients and turn them into customers, while being mindful of small business time and budget constraints.
Yes, the agency lists startups, small businesses, and medium businesses as its primary client types.
The agency has fewer than 49 employees.
The headquarters is at 3321 SE 20th Avenue, Portland, Oregon 97202, United States.
Google reviews give a 5.0 rating, with clients praising clear communication, creative design, timely delivery, and responsive support.
Yes, branding is a core service, including B2B branding, brand design, brand messaging, and brand strategy.
The agency lists Squarespace as a site builder and offers responsive and adaptive web design.
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