House of Kaizen

House of Kaizen is a digital strategy agency founded in 2001, headquartered in New York City at 21 West 46th Street. The agency employs between 50 and 99 professionals and operates with a minimum project budget of $10,000 to $25,000, with hourly rates available upon inquiry. The agency describes itself as a meritocracy dedicated to continuous improvement, aiming to help clients acquire and retain subscriber revenue through optimal digital experiences.

The agency's service offerings include performance media management, conversion rate optimization (CRO/CXO), data analytics, subscription program development, and team training. These services fall under the broader categories of Digital Services and Digital Strategy. House of Kaizen's expertise is particularly focused on subscription-based business models and recurring revenue streams, with a strong emphasis on data-driven decision-making and iterative improvement.

House of Kaizen serves clients across several industries, including Media & Communications, Retail, Consumer Goods, and Corporate Services. The agency works primarily with small and medium-sized businesses. Notable clients listed on the profile include Sleep 8, PSNGR 1, The Wall Street Journal, AARP, Red Roof Inn, Clorox, Total Gym, and Kingsford, indicating experience with both consumer brands and media organizations.

The agency's leadership team includes three founding partners: Matt Cronin, a pioneer in digital performance marketing; Peter Figueredo, who leads subscription marketing and client services; and Chris Kramer, who oversees operations, finance, and human resources. The team bios highlight deep experience in digital marketing, subscription models, and building high-performance teams.

House of Kaizen has received industry recognition, as evidenced by awards displayed on the profile, though specific award details are not provided. The agency maintains a LinkedIn presence and has been featured on DesignRush as a top digital strategy agency. No Google reviews are available for the agency at this time.

The agency's portfolio includes work for major media and consumer goods companies, demonstrating its ability to deliver results for both established brands and growing businesses. With over two decades of experience, House of Kaizen positions itself as a partner for organizations looking to optimize their digital presence and drive subscriber growth through a combination of strategic consulting and hands-on execution.