Generator Media + Analytics

Generator Media + Analytics is an independent media agency headquartered in New York City, founded in 2002. The agency differentiates itself by tying success directly to client business outcomes such as sales and market share, rather than traditional media metrics. It operates with a philosophy of full media and financial transparency, ensuring clients understand exactly where their investment goes and what results are achieved.

The agency bills approximately $270 million annually across digital and offline media. Its two principals take an active role in client relationships, aiming to deliver a high level of service and accountability. Generator Media + Analytics serves both B2B and B2C categories, with experience across multiple business sectors.

Core services include media planning and strategy, media buying, in-house programmatic advertising, and comprehensive analytics. The agency also provides research and strategic consulting to support campaign development. Its integrated approach covers both traditional and digital channels.

The agency lists apparel and fashion as a specific industry experience, though its client base spans various sectors. It is classified as an independent agency with a team size of 10 to 49 employees. The agency targets both B2B and B2C audiences.

As of the profile date, Generator Media + Analytics has no client reviews on Agency Spotter. The agency has not yet received any public feedback on the platform. No portfolio projects are listed in the profile.

The agency's website provides further details on its approach and capabilities. Contact can be made via email or phone, and the agency maintains a Facebook and Twitter presence.