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Fulkrum is a Michigan-based creative, marketing, and technology studio specializing in websites, web applications, e-commerce, branding, and graphic design. The agency creates digital experiences designed to perform and evolve with client businesses. Founded in 2014, the team partners with clients on strategy, design, development, and ongoing optimization.
Fulkrum is a full-service creative, marketing, and technology studio based in Auburn Hills, Michigan. Founded in 2014, the agency specializes in websites, web applications, e-commerce, branding, and graphic design. Fulkrum partners with clients to create digital experiences that are designed to perform and evolve with their businesses, taking a personal approach to every project.
The agency operates with fewer than 49 employees and maintains a minimum project budget of $1,000 to $10,000, with an average hourly rate of $125. Fulkrum's headquarters are located at 2901 Auburn Road, Suite 300, Auburn Hills, Michigan. The studio emphasizes care, communication, and craftsmanship in all partnerships, whether collaborating with a client's in-house team or leading the entire project.
Fulkrum's service offerings cover the full digital spectrum: website strategy, design and development, web applications, e-commerce solutions, CMS implementations, SEO and website optimization, branding and graphic design, consumer packaging design, content strategy and copywriting, and photography, video and animation. Technical expertise includes CMS platforms such as WordPress, custom frameworks like Laravel and Node.js, e-commerce platforms including Shopify, Shopify Plus, WooCommerce, and BigCommerce, and site builders like Squarespace. The team also provides advertising expertise across B2B, B2C, broadcast, out-of-home, print, programmatic, radio, and TV channels.
The agency serves a diverse set of industries including automotive, beauty, construction, corporate services, design, e-commerce, food and beverage, nonprofit, wellness and fitness, and consumer goods. Fulkrum's client base ranges from startups and small businesses to medium-sized companies and enterprise or corporate organizations.
Fulkrum holds a perfect 5.0 Google rating from 25 reviews. Clients frequently commend the team's responsiveness, creativity, and partnership approach. One client noted a 200 percent increase in online form submissions and simplified processes, while others praised the agency's ability to meet tight deadlines and produce stunning designs. Reviewers highlight that Fulkrum acts as a true partner rather than just a service provider.
Notable portfolio projects include preparing BRCE Laces for a Shark Tank appearance (Shopify Plus eCommerce, $20K–$100K), rebranding and redesigning a classic food company's packaging (Package Design, $20K–$100K), developing a global non-profit multi-language communication website (Web Development, $20K–$100K), and creating energy solutions websites for EV charging businesses (WordPress Website Design, $20K–$100K). Other projects include WooCommerce transformations and outdoor mall website redesigns, with project budgets typically ranging from $5,000 to $100,000 and timelines of three to six months.
Services
- Website Strategy, Design & Development
- Web Applications
- E-commerce Solutions
- CMS Solutions
- SEO & Website Optimization
- Branding & Graphic Design
- Consumer Packaging Design
- Content Strategy & Copywriting
- Photography, Video & Animation
Industries Served
Team Size
Pros
- Google rating of 5.0 based on 25 reviews.
- Founded in 2014 with a team under 49 employees.
- Offers end-to-end services from strategy and branding to development and marketing.
- Clients highlight responsive communication and a partnership approach.
Client Review Analysis
Clients consistently praise Fulkrum for top-shelf creativity, responsive service, and measurable business results, noting strong communication and a genuine partnership.