FCB/RED is a shopper marketing agency specializing in brand engagement and changing shopper behavior. The agency has won Effie awards for creative effectiveness for 10 consecutive years. It employs over 100 people and is headquartered in Chicago, Illinois.
FCB/RED is a shopper marketing agency that focuses on brand engagement and influencing shopper behavior. The agency operates on the belief that every consumer touchpoint is an opportunity to build a brand and drive purchase decisions. It is headquartered in Chicago, Illinois, with a team of over 100 employees.
The agency has developed a proprietary strategic model called FCB/RED Shopping SystemsTM, which addresses the complexity of modern commerce. This model aims to make the buying process better for brands, consumers, and shoppers by integrating communications and commerce across channels.
FCB/RED has a strong track record of creative effectiveness, having won Effie awards for 10 consecutive years. The agency is recognized as top-ranked in brand engagement and shopper marketing, though it does not list specific industry experience on its profile.
As of the profile date, FCB/RED has no client reviews on Agency Spotter, and its rating is 0.0. The agency's core service is shopper marketing, and it does not specify additional services or industries served.
The agency's primary contact is Tina Manikas, reachable via email at tina.manikas@fcb.com or by phone at (312)927-5974. The physical address is 875 N Michigan, Chicago, Illinois, United States, 60611. No social media links are listed for the agency on the profile.
Services
- Shopper Marketing
Team Size
Pros
- Top-ranked in brand engagement and shopper marketing
- Won Effie awards for creative effectiveness 10 years running