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Fathom, an IQVIA business Multi-Channel Outreach agency logo

Fathom, an IQVIA business

Multi-Channel Outreach Cleveland, Ohio, United States
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The agency helps organizations across healthcare, higher education, and service industries turn marketing automation into measurable growth, partnering with marketing and CRM leaders to build full-funnel engagement programs.

The agency's services span email marketing, SMS, chatbots, paid media, and content, with capabilities in advanced segmentation, personalization, lead scoring, routing logic, CRM integration, and workflow governance. Fathom brings platform-agnostic expertise that simplifies complexity and scales performance across the full customer journey from first touch to long-term loyalty.

Fathom serves clients in banking and financial services, general business services, education, health, and technology software. The agency works with marketing operations leads, CMOs, and CRM teams, offering full-service, managed, or consultative engagement models plus health checks, documentation, and training to ensure sustainable automation.

Projects start at $5,000 or more, and the team size ranges from 51 to 200 employees serving clients across North America.

Fathom's focus is on driving outcomes rather than clicks, with an emphasis on reactivating dormant audiences and acquiring new leads. The agency tailors solutions to each client's goals, tech stack, and team structure, delivering results from first touch through long-term loyalty.

Services

  • Paid Advertising
  • Sales and Marketing Alignment
  • Content Creation
  • Sales Enablement
  • Social Media
  • Custom API Integrations
  • Customer Marketing
  • Search Engine Optimization
  • Email Marketing
  • Full Inbound Marketing Services

Industries Served

Banking/financial services Business services - general Education Health Technology - software

Team Size

51 to 200

Pros

  • Platform-agnostic expertise covering segmentation, personalization, lead scoring, routing, and CRM integration
  • Flexible full-service, managed, and consultative engagement models with health checks, documentation, and training

Cons

  • Minimum project budget of $5,000 may exclude smaller organizations

Client Review Analysis

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Frequently Asked Questions

Fathom works primarily with healthcare, higher education, and service industry organizations, along with banking, business services, and technology software clients.
Fathom provides email marketing, paid advertising, SEO, social media, content creation, sales enablement, custom API integrations, and full inbound marketing services.
Fathom offers full-service, managed, and consultative models, plus health checks, documentation, and training.
Projects start at $5,000 or more depending on scope.
Fathom is headquartered at 2020 Center Street in Cleveland, Ohio, and serves clients across North America.
Yes, Fathom provides lead scoring, routing logic, CRM integration, and workflow governance as part of its marketing automation services.
Fathom builds full-funnel engagement programs spanning email, SMS, chatbots, paid media, and content.
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