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DMi Partners is a full-service performance marketing agency founded in 2003, serving leading consumer, B2B, and e-commerce brands. The agency has over 100 clients and 85 team members across the United States. It offers services including email marketing, affiliate management, SEO, paid search, e-commerce, branding, social media, and analytics.
DMi Partners is a full-service performance marketing agency founded in 2003 by Patrick McKenna in Philadelphia. The agency works with leading consumer, B2B, and e-commerce brands such as Henkel, Sargento, Smithfield Foods, and Anthropologie. It has grown to over 100 clients and 85 team members across multiple U.S. locations including Philadelphia, California, Georgia, and Florida.
The agency offers a comprehensive suite of digital services including affiliate marketing, email marketing, SEO, eCommerce development, and public relations. Its areas of expertise cover digital media, growth marketing, marketing analytics, strategy, and performance marketing. DMi Partners also provides specialized services in B2B email marketing, email design, link building, on-page optimization, technical SEO, and Shopify/Shopify Plus eCommerce.
DMi Partners serves a range of industries including consumer goods, food and beverage, fashion, beauty, electronics, and beer. The agency primarily works with enterprise and corporate clients as well as medium-sized businesses. Notable clients include Minted, Frank Darling, Case-Mate, Bulova, Smithfield, Skimm, Tushy, NBCUniversal, Sargento, Colgate, Anthropologie, and Henkel.
Google reviews for DMi Partners are mixed. One reviewer reported no value after six months, while others praised the team's communication, creativity, and on-time, on-budget delivery. The agency has been recognized in AdAge's Best Places to Work for 2025 and has won multiple awards including AVA Digital Awards and Davey Awards.
The agency's portfolio includes a notable project for Sargento email management, completed under $5K over 24 months in 2023. DMi Partners has also been featured in press outlets such as Forbes, CNBC, and AdExchanger, and has been shortlisted in the Global Performance Marketing Awards.
Services
- Affiliate Marketing
- Email Marketing
- SEO
- eCommerce Development
- Public Relations
Industries Served
Team Size
Pros
- Recognized as a top workplace by AdAge and The Philadelphia Inquirer
- Clients praise on-time, on-budget delivery and creative execution
- Strong expertise in email marketing and affiliate management
Cons
- Some clients report lack of value and focus on fees after initial period
Client Review Analysis
Mixed Google reviews: one client reported lack of value, while others praise communication, creativity, and results.