Design in Mind is a Silicon Valley branding and design agency founded in 2002. The woman-led firm helps companies build, refresh, and scale their brands against key business objectives.
Design in Mind is a Silicon Valley branding and design agency founded in 2002 by CEO and Creative Director Katie Otis. The firm is woman-led and has grown from a one-person venture into a thriving agency that works with major technology companies. The agency's core philosophy centers on listening to clients, delivering quality work, staying flexible, and giving back to the community through its Design in Kind pro bono program.
The agency employs fewer than 49 people and maintains a minimum project budget of $10,000 to $25,000 with an average hourly rate of $200. Since its founding, Design in Mind has helped companies of all sizes and industries build, refresh, and scale their brands against key business objectives. The agency is headquartered at 3031 Tisch Way, 110 PW, San Jose, California.
Design in Mind offers a comprehensive range of services including branding, graphic design, logo design, print design, web design, content marketing, business consulting, and creative services. Areas of expertise include B2B branding, brand strategy, naming, project management, content creation, copywriting, visual communication, and digital design. The agency serves clients across nonprofit, consumer goods, corporate services, eCommerce, and retail industries.
The agency works with both enterprise and corporate clients as well as small businesses. Notable clients include LinkedIn, Quicken, Automation Anywhere, Hayneedle, Catalyst Kids, San Jose Spotlight, Checkr, Santa Clara Family Health Plan, Hercules Capital, and Broadvoice. This diverse client base demonstrates the agency's ability to handle projects ranging from comprehensive rebranding campaigns to targeted content marketing initiatives.
Client reviews on Google are consistently positive, with a 5.0 rating from 16 reviews. Clients praise the agency's professionalism, creativity, responsiveness, and ability to deliver on schedule. One client reported that a 60-page eBook produced by Design in Mind became the most downloaded asset of Q3 and drove a 22% year-over-year increase in traffic to the AI section of their website. Another client highlighted the agency's sensitivity to budget and stunning product delivery.
Design in Mind's portfolio includes work for major technology and corporate brands, demonstrating its capability in large-scale branding and design projects. The agency's Design in Kind program has also provided rebranding services to small nonprofits, further showcasing its commitment to community impact. Overall, the agency is recognized for its high standards, forward-thinking design, and strong project management.
Services
- Creative Services
- Branding
- Design Services
- Graphic Design
- Print Design
- Logo Design
- Content Marketing
- Business Consulting
- Web Design
Industries Served
Team Size
Pros
- Woman-led agency with strong project management and communication
- High-quality branding and design work praised by clients
- Proven ability to deliver measurable results, such as a 22% year-over-year traffic increase
Client Review Analysis
Clients consistently give 5.0 ratings, highlighting professionalism, creativity, responsiveness, and on-time delivery. One client noted a 22% year-over-year traffic increase from an eBook project.