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DataConcept provides sales and marketing consultancy based on account-based marketing services, linking marketing strategy with sales goals using transactional and behavioral data. The firm offers digital sales consultancy, customer journey modeling, automated omnichannel communication, and personalized, data-driven messaging. Technology services include CDXP/CRM development, implementation, and AI model development.
DataConcept is a sales and marketing consultancy based in Bratislava, Slovakia, specializing in account-based marketing (ABM). The firm links marketing strategy with sales goals by using transactional and behavioral data about current and potential customers, allowing marketing efforts to be targeted at specific organizations or individual accounts. This approach is designed to help companies that want to sell their products or services to particular businesses or customers.
The company offers a range of business services, including digital sales consultancy, customer journey modeling for acquisition, retention, and monetization, automated omnichannel communication processes, and personalized communication driven by customer events and data. On the technology side, DataConcept provides development and implementation of CDXP/CRM systems and AI model development. The firm also lists services such as CRM implementation and migration, custom API integrations, email marketing, paid advertising, and website design and development.
DataConcept serves clients in banking and financial services, ecommerce, retail, technology software, and telecom and mobile communications. The firm operates across the Europe, Middle East, and Africa (EMEA) region and communicates in Czech, English, German, and Slovak. The team size is between 11 and 25 employees, and projects typically start at $5,000.
DataConcept's approach emphasizes linking marketing strategy with sales outcomes, using data to drive personalized communication and automated processes.
Services
- Programmable Automation
- Conversational Marketing
- CRM Implementation
- CRM Migration
- Custom API Integrations
- Customer Marketing
- Customer Success Training
- Email Marketing
- Full Inbound Marketing Services
- Paid Advertising
- Sales and Marketing Alignment
- Website Design
- Website Development
Industries Served
Team Size
Pros
- Focuses on linking marketing strategy directly to sales goals through ABM.
- Uses transactional and behavioral data to target specific accounts and customers.
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