Cro Metrics

Cro Metrics is a conversion rate optimization (CRO) agency founded in 2010 and headquartered in Kentfield, California. The agency employs between 100 and 249 people and focuses on data-driven experimentation to improve digital marketing performance. Cro Metrics uses its proprietary Iris platform to unify data from CRO, paid media, and lifecycle marketing channels, providing clients with comprehensive insights and optimized campaign performance.

The agency reports a 97.4% retention rate with enterprise clients, reflecting its commitment to rigorous testing and innovative solutions. Cro Metrics has worked with notable brands including Bombas, AM Resorts, Home Chef, and Earnest. The agency's client base includes small businesses and medium businesses across eCommerce, fintech, and hospitality industries.

Cro Metrics offers CRO services as its primary expertise. The agency's approach centers on experimentation to uncover effective strategies that deliver strong return on investment. The Iris platform plays a key role in unifying data and providing actionable insights across multiple marketing channels.

The agency has a Google rating of 3.7 out of 5 based on 3 reviews. While the number of reviews is limited, the rating indicates mixed feedback from clients. Cro Metrics maintains an unclaimed profile on DesignRush, meaning the agency has not yet verified its listing.

Cro Metrics requires a minimum budget of $10,000 to $25,000, and hourly rates are available upon inquiry. The agency's team size and enterprise-focused retention rate suggest it is well-suited for larger projects requiring dedicated experimentation and data analysis.