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Craft Innovations is a global user experience, market research, and UX/UI design agency founded in 2019. The agency has dedicated over 35,000 hours to user research and usability testing, achieving an average usability score of 91/100. Their work has impacted over 51 million users worldwide.
Craft Innovations is a global user experience, market research, and UX/UI design agency founded in 2019. The agency has dedicated over 35,000 hours to user research and usability testing, achieving an average usability score of 91/100. Their work has impacted over 51 million users worldwide. The agency is headquartered in Toronto, Canada, and operates with a team of under 49 employees.
The agency offers a full-cycle process from research through design, testing, development, and support. Services include market research, product hypothesis validation, pricing and customer experience assessment, data-driven UX/UI design, usability and product testing, value proposition and revenue model development, and MVP development support. They also provide web design, web development, and WordPress website design.
Craft Innovations serves a range of industries including finance, fintech, insurance, corporate services, consumer goods, retail, luxury, AI, and software & IT services. Their client types include startups, small businesses, medium businesses, and enterprise or corporate clients. The agency has worked with notable brands such as Mastercard, UNDP, British American Tobacco, CanadaVisa, CanadaHelps, Glovo, PrivatBank, BCU Financial, and Neo-Fin.
The agency has a 5.0 rating from 6 Google reviews, reflecting strong client satisfaction. Their portfolio includes projects like Neofin (a fintech SaaS platform), Uployal (a SaaS CRM and loyalty platform), Board Business Club, and ClubSupport. These projects demonstrate expertise in financial, B2B, and web design contexts.
Craft Innovations emphasizes a data-driven approach, combining qualitative and quantitative research with behavioral economics and business strategy. They offer services across North America, the EU, and the MENA region, with capabilities in B2B and B2C segments, CxO-level respondent recruiting, and eye-tracking usability testing.
Services
- Web Design
- Market Research
- Product Design
- UI/UX Design
- Web Development
- WordPress Website Design
Industries Served
Team Size
Pros
- Extensive user research and usability testing experience with over 35,000 hours.
- High average usability score of 91/100.
- Work has impacted over 51 million users globally.
- Trusted by major brands including Mastercard, UNDP, and CanadaHelps.
Client Review Analysis
5.0 rating from 6 Google reviews.