Compare Web SEM vs The Ethical Agency

Side-by-side comparison of features, pricing, services, ratings and more.

Web SEM

Paid Advertising & PPC Website

Web SEM is a South African digital marketing agency founded in 2008, offering SEO, PPC, digital marketing, and website design with built-in SEO and conversion optimisation. The agency serves clients from offices in Cape Town and Sandton with a focus on measurable outcomes and audience-specific targeting.

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Winner

The Ethical Agency

Branding & Design Website

The Ethical Agency is an award-winning, B Corp-certified creative and digital agency specialising in graphic design, ESG communication, low-carbon web development, video production, and impact-driven digital marketing. Founded in 2017, it serves NGOs, social enterprises, and sustainability-focused organisations across 25 countries from offices in Cape Town and London.

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Feature Comparison

Attribute	Web SEM	The Ethical Agency
Category	Paid Advertising & PPC	Branding & Design
Rating		Winner +0.3 higher
Location	Cape Town, South Africa	Cape Town, South Africa
Services	SEO PPC Digital Marketing Branding Logo Design Digital Services Graphic Design Web Design Web Development WordPress Website Design Design Services Video Production	SEO PPC Digital Marketing Branding Logo Design Digital Services Graphic Design Web Design Web Development WordPress Website Design Design Services Video Production
Industries	-	Finance Government Design Media & Communications Energy & Mining Arts Nonprofit Software & IT Services Retail HR
Pros	Long-standing client relationships, with one client reporting six years of continuous service Google Ads management praised as thorough and on-budget by a client since 2018 Account recovery support that restored a suspended Google listing	B Corp certified with the 2nd highest B Impact Score in South Africa (111.7) Only agency in Africa recognised by the Green Web Foundation for 100% renewable energy-powered hosting Trusted by major global organisations including the World Bank, WWF, Greenpeace, and the United Nations
Website	Visit Site	Visit Site

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