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Compare Storyful vs 256

Side-by-side comparison of features, pricing, services, ratings and more.

Winner
Storyful Agency logo

Storyful

Social Media & Video Website

Founded by Irish journalists in 2010 and acquired by News Corp in 2013, Storyful is a premium social media contextualization and verification agency serving media, brands, and communications clients. The company operates from offices in Dublin, New York, Los Angeles, London, and Sydney with a team of 100 to 249 employees.

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256 Agency logo

256

Content & Copywriting Website

256 is a Dublin-based strategic content marketing agency creating content across print, digital, and social channels. Its team combines journalism, digital and inbound marketing, writing, and design expertise to support marketing objectives and brand growth.

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Feature Comparison

Attribute Storyful 256
Category Social Media & Video Content & Copywriting
Rating
Winner +3.6 higher
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Location Dublin, Ireland Dublin, Ireland
Services
  • Social Media Marketing
  • Paid Advertising
  • Branding
  • Sales and Marketing Alignment
  • Content Creation
  • Social Media
  • Video Production
  • Website Design
  • Customer Marketing
  • Search Engine Optimization
  • Email Marketing
  • Full Inbound Marketing Services
  • Social Media Marketing
  • Paid Advertising
  • Branding
  • Sales and Marketing Alignment
  • Content Creation
  • Social Media
  • Video Production
  • Website Design
  • Customer Marketing
  • Search Engine Optimization
  • Email Marketing
  • Full Inbound Marketing Services
Industries
Media News Technology Communications Travel
Banking/financial services Business services - general Marketing services Technology - software Tourism/travel
Pros
  • Acquired by News Corp in 2013, providing established media-industry backing.
  • Works with major clients including ABC News, Al Jazeera, Facebook, Google, VICE, and The Wall Street Journal.
  • Global presence with offices in Dublin, New York, Los Angeles, London, and Sydney.
  • Combines experienced journalists, digital and inbound marketing specialists, writers, and designers
  • Creates content for print, digital, and social channels
  • Provides services spanning content, branding, inbound marketing, websites, social media, and SEO
Cons
  • Google reviewers frequently report late or missing payments for licensed videos and unanswered email communication.
  • Some reviewers complain about copyright takedowns and long-term rights over submitted videos.
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