Compare Specialists Marketing Services vs Metric Marketing

Side-by-side comparison of features, pricing, services, ratings and more.

Specialists Marketing Services

Multi-Channel Outreach Website

Specialists Marketing Services is a direct marketing agency founded in 1987. It helps brands with customer acquisition and retention through a blend of traditional direct mail and digital channels. The agency employs 50-100 staff and is backed by Kinderhook Industries.

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Winner

Metric Marketing

B2B Lead Generation Website

Metric Marketing is a boutique, founder-led full-service digital marketing agency founded in 2014. They specialize in SEO, PPC, content marketing, web development, and graphic design, delivering data-driven strategies that drive measurable growth for small to mid-sized businesses.

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Feature Comparison

Attribute	Specialists Marketing Services	Metric Marketing
Category	Multi-Channel Outreach	B2B Lead Generation
Rating	-	Winner +4.5 higher
Location	Hasbrouck Heights, New Jersey, United States	Ann Arbor, Michigan
Services	Direct Marketing Lead Generation Advertising Display Ads PPC Retargeting and Remarketing Content Marketing Content Strategy Copywriting Storytelling Marketing Advice Inbound Marketing Market Research Outbound Marketing SEO International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Technical SEO Web Development Graphic Design UX Design Web Design Website Maintenance	Direct Marketing Lead Generation Advertising Display Ads PPC Retargeting and Remarketing Content Marketing Content Strategy Copywriting Storytelling Marketing Advice Inbound Marketing Market Research Outbound Marketing SEO International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Technical SEO Web Development Graphic Design UX Design Web Design Website Maintenance
Industries	-	B2B Services Ecommerce Health & Wellness Healthcare & Hospital Legal Services
Pros	Long-standing experience since 1987 Personalized hands-on service from veteran staff	Boutique, founder-led agency ensures high-touch, personalized service and strong client relationships. Data-driven strategies with proven results: clients see an average 70% increase in revenue and 65% boost in organic traffic. Full-service capabilities covering SEO, PPC, content, web development, and design under one roof, simplifying vendor management. Transparent communication and long-term partnership focus, with clients describing the team as "truly an extension of our team."
Cons	-	Higher minimum project budget ($5,000) may not suit micro-businesses or startups with limited marketing spend. Limited number of public client reviews (9 on Semrush) makes it harder to gauge broad satisfaction.
Website	Visit Site	Visit Site

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