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Compare RedEx Digital vs SOUP Agency

Side-by-side comparison of features, pricing, services, ratings and more.

RedEx Digital Agency logo

RedEx Digital

B2B Lead Generation Website

RedEx Digital is a Brisbane-based inbound marketing agency specializing in digital strategy and execution for Australian companies in the mining, energy, resources, and transportation industries. The agency has fewer than 10 employees and offers inbound marketing as its core service.

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Winner
SOUP Agency Agency logo

SOUP Agency

B2B Lead Generation Website

Full-service digital marketing agency based in Sydney, helping brands scale through clear direction, focused ambition, and measurable performance. Award-winning and senior-led, they deliver results across SEO, paid media, social, and email.

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Feature Comparison

Attribute RedEx Digital SOUP Agency
Category B2B Lead Generation B2B Lead Generation
Rating -
Winner +5.0 higher
Location Brisbane, Queensland, Australia Sydney, New South Wales, Australia
Services
  • Inbound Marketing
  • Digital Strategy
  • Paid Search (Google & Bing Ads)
  • Social Media Advertising (Meta, TikTok, Pinterest)
  • Display Ads
  • Search Engine Optimization (SEO)
  • Organic Social Strategy & Content Creation
  • Community Management
  • CRM Setup & Nurture Series
  • Email Marketing (Monthly eDM)
  • Copywriting
  • Link Building
  • Graphic Design
  • Landing Page Design
  • Web Design & Development
  • Branding & Brand Strategy
  • Lead Generation
  • Marketing Automation
  • Video Marketing
  • Amazon Marketing & Advertising
  • Influencer Marketing
  • Public Relations
  • Data Analytics & Visualization
  • Inbound Marketing
  • Digital Strategy
  • Paid Search (Google & Bing Ads)
  • Social Media Advertising (Meta, TikTok, Pinterest)
  • Display Ads
  • Search Engine Optimization (SEO)
  • Organic Social Strategy & Content Creation
  • Community Management
  • CRM Setup & Nurture Series
  • Email Marketing (Monthly eDM)
  • Copywriting
  • Link Building
  • Graphic Design
  • Landing Page Design
  • Web Design & Development
  • Branding & Brand Strategy
  • Lead Generation
  • Marketing Automation
  • Video Marketing
  • Amazon Marketing & Advertising
  • Influencer Marketing
  • Public Relations
  • Data Analytics & Visualization
Industries
Mining Energy Resources Transportation
Ecommerce B2B Services Fintech Health & Wellness Real Estate Travel & Tourism Food & Beverages IT Manufacturing Education Institutions Fashion Retail Construction Home Services Legal Services
Pros
  • Specializes in digital strategy for mining, energy, resources, and transportation industries in Australia
  • Verified agency on Agency Spotter
  • Award-winning agency with multiple industry recognitions including Local Business Awards and Telstra Best of Business.
  • Proven track record of delivering significant ROI improvements (54x ROAS, 422% lead growth, 43x revenue growth).
  • Senior-led team with a structured methodology (Direction, Ambition, Performance) that reduces guesswork.
  • Full-service capabilities covering SEO, paid media, social, email, and web development under one roof.
Cons -
  • Relatively small team (10-49) may limit capacity for very large enterprise accounts or rapid scaling.
  • Broad service offering may mean less specialization in niche areas compared to boutique agencies.
Website Visit Site Visit Site
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