Compare Oakland vs Kantar

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

Oakland

Data & Analytics Website

Oakland is a full-stack data consultancy based in Leeds, United Kingdom, specializing in data strategy, governance, and cloud-based data platform development. Founded in 1986, the firm works with CDOs, Heads of Data, and CIOs to run data transformation programs in complex organisations.

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Kantar

Data & Analytics Website

Kantar is a marketing data and analytics company founded in 1993 and headquartered at 6 More London Place, London. It combines attitudinal and behavioral data, research expertise, and technology platforms to help clients develop marketing strategies and pursue sustainable growth across more than 90 markets.

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Feature Comparison

Attribute	Oakland	Kantar
Category	Data & Analytics	Data & Analytics
Rating	Winner +0.8 higher
Location	Leeds, United Kingdom	London, United Kingdom
Services	Big Data Analytics Market Research	Big Data Analytics Market Research
Industries	-	Automotive Beauty Fashion Retail Consumer Goods Finance Health Care
Pros	Long history in data transformation since 1986 Positive client feedback on expertise and approachability	Global research coverage across more than 90 markets Combines attitudinal and behavioral data with research expertise and technology platforms Listed as a partner to 96 of the world's 100 biggest advertisers
Cons	-	Google reviewers reported concerns about customer service, software changes, and unanswered communications
Website	Visit Site	Visit Site

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