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Compare New Fiction vs Siegel+Gale

Side-by-side comparison of features, pricing, services, ratings and more.

New Fiction Agency logo

New Fiction

Branding & Design Website

New Fiction is a design-driven brand and product company that combines timeless design principles with generative AI and procedural systems. They build identities, products, and content that scales. As a multidisciplinary collective, they collaborate across domains from design engineering to communications.

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Winner
Siegel+Gale Agency logo

Siegel+Gale

Branding & Design Website

Siegel+Gale is a comprehensive branding strategy, design, and experience agency founded in 1969. The agency specializes in brand strategy, naming, graphic design, logo design, web design, UI/UX design, and advertising. It serves industries including legal, media & communications, retail, corporate services, and consumer goods.

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Feature Comparison

Attribute New Fiction Siegel+Gale
Category Branding & Design Branding & Design
Rating -
Winner +5.0 higher
Location Los Angeles, California, United States New York City, New York, United States
Services
  • Branding
  • Creative Services
  • Web Development
  • AI Development
  • Market Research
  • Content Marketing
  • UI/UX Design
  • Design Services
  • Product Design
  • Graphic Design
  • Logo Design
  • Web Design
  • Advertising
  • Branding
  • Creative Services
  • Web Development
  • AI Development
  • Market Research
  • Content Marketing
  • UI/UX Design
  • Design Services
  • Product Design
  • Graphic Design
  • Logo Design
  • Web Design
  • Advertising
Industries
AI Design Crypto Fintech Software & IT Services Media & Communications eCommerce Beauty Finance Education
Legal Media & Communications Retail Corporate Services Consumer Goods
Pros
  • Combines timeless design principles with generative AI and procedural systems for scalable identities and products.
  • Multidisciplinary team spanning design engineering to communications.
  • Offers a comprehensive range of services from branding to content automation.
  • Extensive experience with major brands like CVS Health, HPE, and The Y.
  • Award-winning work including Transform Awards Grand Prix and multiple Communicator Awards.
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