Compare Metric Marketing vs 190west

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

Metric Marketing

B2B Lead Generation Website

Metric Marketing is a boutique, founder-led full-service digital marketing agency founded in 2014. They specialize in SEO, PPC, content marketing, web development, and graphic design, delivering data-driven strategies that drive measurable growth for small to mid-sized businesses.

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190west

B2B Lead Generation Website

190west is an inbound marketing agency that helps companies selling to HR or IT buyers generate leads, build brand awareness, and increase revenue. They use an All-in Approach™, collaborating with client teams and adjusting tactics constantly. The agency is based in Westford, Massachusetts and serves B2B clients.

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Feature Comparison

Attribute	Metric Marketing	190west
Category	B2B Lead Generation	B2B Lead Generation
Rating	Winner +4.5 higher	-
Location	Ann Arbor, Michigan	Westford, MA, United States
Services	Advertising Display Ads PPC Retargeting and Remarketing Content Marketing Content Strategy Copywriting Storytelling Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing SEO International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Technical SEO Web Development Graphic Design UX Design Web Design Website Maintenance	Advertising Display Ads PPC Retargeting and Remarketing Content Marketing Content Strategy Copywriting Storytelling Marketing Advice Inbound Marketing Lead Generation Market Research Outbound Marketing SEO International SEO Link Building Local SEO Mobile SEO SEO Consulting Search Engine Marketing Technical SEO Web Development Graphic Design UX Design Web Design Website Maintenance
Industries	B2B Services Ecommerce Health & Wellness Healthcare & Hospital Legal Services	Computer & Network Security
Pros	Boutique, founder-led agency ensures high-touch, personalized service and strong client relationships. Data-driven strategies with proven results: clients see an average 70% increase in revenue and 65% boost in organic traffic. Full-service capabilities covering SEO, PPC, content, web development, and design under one roof, simplifying vendor management. Transparent communication and long-term partnership focus, with clients describing the team as "truly an extension of our team."	Deep expertise in HR and IT buyer personas Collaborative All-in Approach™ that adapts to client needs
Cons	Higher minimum project budget ($5,000) may not suit micro-businesses or startups with limited marketing spend. Limited number of public client reviews (9 on Semrush) makes it harder to gauge broad satisfaction.	-
Website	Visit Site	Visit Site

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