Compare Hippo vs Kantar

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

Hippo

Data & Analytics Website

Hippo is a UK digital services partner headquartered in Leeds that combines data-informed evidence, human-centred design, and software engineering. Founded in 2016, it delivers inclusive digital services for clients such as NHS Digital, the Ministry of Justice, and Scope.

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Kantar

Data & Analytics Website

Kantar is a marketing data and analytics company founded in 1993 and headquartered at 6 More London Place, London. It combines attitudinal and behavioral data, research expertise, and technology platforms to help clients develop marketing strategies and pursue sustainable growth across more than 90 markets.

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Feature Comparison

Attribute	Hippo	Kantar
Category	Data & Analytics	Data & Analytics
Rating	Winner +0.8 higher
Location	Leeds, United Kingdom	London, United Kingdom
Services	Big Data Analytics Market Research	Big Data Analytics Market Research
Industries	Healthcare Government Non-profit	Automotive Beauty Fashion Retail Consumer Goods Finance Health Care
Pros	Smooth onboarding with clear steps and friendly support, praised in Google reviews. Highly skilled, approachable staff across delivery, design, research, and accessibility. Well-organised support resources including templates, guides, and Slack channels.	Global research coverage across more than 90 markets Combines attitudinal and behavioral data with research expertise and technology platforms Listed as a partner to 96 of the world's 100 biggest advertisers
Cons	-	Google reviewers reported concerns about customer service, software changes, and unanswered communications
Website	Visit Site	Visit Site

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