Compare 1st Content Digital vs Searchly

Side-by-side comparison of features, pricing, services, ratings and more.

Winner

1st Content Digital

Content & Copywriting Website

1st Content Digital is a South African digital marketing agency founded in 2016 with offices in Johannesburg and Cape Town. Its listed services include content marketing, SEO, digital marketing, social media marketing, and digital strategy. Google reviews rate the agency 1.5 out of 5 and allege fraudulent recruitment practices.

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Searchly

Content & Copywriting Website

Searchly is a search-focused digital marketing agency specializing exclusively in SEO and Google Ads for SMB clients. Founded in 2023, the agency combines senior-level SEO expertise with AI-augmented execution. Services include technical SEO audits, on-page optimisation, content strategy, Google Ads management, CRO, and Answer Engine Optimisation.

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Feature Comparison

Attribute	1st Content Digital	Searchly
Category	Content & Copywriting	Content & Copywriting
Rating	Winner +1.5 higher	-
Location	Sandton, South Africa	Cape Town, South Africa
Services	Content Marketing SEO Digital Marketing Social Media Marketing Digital Strategy CRO PPC eCommerce	Content Marketing SEO Digital Marketing Social Media Marketing Digital Strategy CRO PPC eCommerce
Industries	Entertainment Small Business Commercial	eCommerce Retail Health Care Wellness & Fitness Food and Beverage Beauty Legal Real Estate Corporate Services Hospitality
Pros	Offers a broad service list spanning content marketing, SEO, digital marketing, social media marketing, and digital strategy Operates from offices in Johannesburg and Cape Town	Senior practitioner leads all accounts, not a junior account manager No lock-in contracts; month-to-month engagement Transparent reporting with clear explanations of actions taken Data-first approach with every recommendation backed by search data AI-augmented execution for faster research and analysis
Cons	Google rating of 1.5 out of 5 from 35 reviews, with multiple reviewers alleging the company operates as a front for fraud Reviewers report unsolicited WhatsApp recruitment, inconsistent contact names, and an inability to name real clients	-
Website	Visit Site	Visit Site

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