Colette

Colette is a Toronto-based branding agency and design studio founded in 2017. The agency specializes in brand identity, brand strategy, and rebranding, with a focus on healthcare, finance, technology, education, and purpose-driven organizations. As an owner-led studio, the founders work directly on every project, combining strategic rigor with studio craft.

The agency operates with a team of under 49 employees and maintains a minimum project budget of $10,000 to $25,000, with hourly rates available upon inquiry. Colette's headquarters are located at 15 Grenville Street, Toronto, Canada.

Colette offers three focused branding programs tailored to different client stages. The Brand Foundation program serves startups and new ventures building from the ground up, including brand strategy, positioning, visual identity, naming, and launch assets. The Rebrand program targets established organizations that have outgrown their current identity, offering brand audit, repositioned strategy, new visual identity system, and rollout support. The Brand Refresh program helps brands with existing equity that need sharpening, including brand assessment, refined messaging, updated visual identity, and expanded guidelines.

The agency serves a diverse range of industries, including healthcare and life sciences, financial services, technology, higher education, nonprofit and social impact, and consumer products. Notable clients include MCAN Financial, University of Toronto, Victim Services Toronto, and Geneseeq. Colette's capabilities extend to brand identity, brand positioning, art direction, naming, content creation, web design and development, and print.

Colette has received a perfect 5.0 rating from one Google review. The agency's portfolio includes branding projects such as "Bringing AI to Reproductive Market," "On the Boundary of Two Worlds," "Rethinking the Organization," "An Innovative Outreach Program at U of T," "Empowering Girls Around the World," and "Celebrating Science Innovation and Solutions." These projects demonstrate the agency's ability to create meaningful brand identities for organizations across multiple sectors.