Briefcase Marketing

Briefcase Marketing was founded in 2019 and is based in Norton, Ohio. The agency specializes in premium websites and marketing built specifically for Catholic-led businesses. It was started by Dan after working in the marketing department of a Catholic credit union, where he observed that many Catholic organizations had strong offerings but weak online presence.

The agency has under 49 employees, a minimum project budget of $1,000 to $10,000, and an average hourly rate of $90. Briefcase Marketing focuses on three core areas: website copy that clearly explains value, website design that builds immediate trust, and Google/Meta ads that reach the right people.

Services offered include web design, SEO, logo design, branding, PPC, WordPress website design, web development, eCommerce development, and digital strategy. Expertise areas cover branding (B2B branding, brand design, messaging, positioning, strategy, naming, product marketing), CMS platforms (WordPress), custom languages (Java, PHP), digital marketing (B2B lead generation, content creation, copywriting, growth marketing, lead generation, marketing strategy, performance marketing), graphic design (illustration, visual communication), PPC (B2B PPC, Bing, display advertising, Facebook advertising, Google Ads, Google Shopping, YouTube), SEO (B2B SEO, generative engine optimization, mobile SEO, on-page optimization, technical SEO), UI/UX (UX research, UX strategy, user research), and web design (landing page design, mobile first, responsive, website redesign).

The agency serves nonprofit, education, corporate services, eCommerce, finance, and health care industries. Client types include medium businesses and enterprise/corporate organizations. Notable clients include Apostolate for Family Consecration, Theology of the Body Cleveland, UMW Catholic Campus Ministry, Live Jesus Ministries, and St. John Cantius Catholic Church.

Briefcase Marketing has delivered measurable results: St. Michael School saw a 3x increase in tours (from 14 to 42 monthly) after a new site launch, a financial institution achieved a 219% increase in qualified Google ad leads on over $10k/month ad spend, and a Catholic NFP doctor ranked 1st or 2nd for key local search terms, bringing in dozens of new patients from organic traffic. Portfolio projects include "Building a Marketing Foundation" (web design, $5K-$20K, 3 months), "Launching Their New Site" (website redesign, $5K-$20K, 5 months), and "Building a High Conversion Site" (web development, $5K-$20K, 5 months).

No Google reviews are available for the agency, but the case studies demonstrate strong performance. The agency was mentioned in press by CatholicVote for gifting a free website redesign to a group bringing sacraments to the elderly.