Mystrika
BrandIQ helps companies become market leaders through data-informed brand strategy, consumer insight and integrated marketing execution. Operating out of Los Angeles with 1150 employees, the agency offers comprehensive services including qualitative/quantitative research, concept design, brand health tracking and designthinking workshops.
BrandIQ is a Los Angeles-based market research and integrated marketing agency founded in 2002. With a team of 50 to 99 employees, the agency helps companies become market leaders through data-informed brand strategy, consumer insight, and integrated marketing execution. The agency operates out of Los Angeles and serves clients across nonprofit, higher-education, and consumer markets.
The agency offers a comprehensive suite of services including qualitative and quantitative research, concept design, brand health tracking, and design thinking workshops. BrandIQ combines strategy and creative development to support brand innovation, campaign development, and identity system design grounded in business intelligence and human-centered insight. Their approach uniquely integrates research and marketing, from audience segmentation and positioning to omnichannel media buying including programmatic, connected TV, search, native, display, and creative formats. Each campaign is optimized with proprietary analytics and dedicated AdOps support.
BrandIQ serves a diverse range of industries including beauty, education, fashion, finance, food and beverage, health care, higher education, nonprofit, retail, sports, and travel. The agency works with small businesses and medium businesses, tailoring solutions to meet specific client needs.
Google reviews reflect positive client experiences, with reviewers noting that the BrandIQ team is friendly, intelligent, and works hard to find the right solution for each client. Clients report that working with BrandIQ has been very beneficial and that the team tailors to everyone's needs.
Notable clients include Murad Skincare, Ford, and El Camino College, demonstrating the agency's ability to serve both commercial and educational organizations. The agency's portfolio spans brand strategy, research, and integrated marketing campaigns that leverage data and consumer insight to drive market leadership.
Services
- Market Research
- Brand Strategy
- Consumer Insight
- Integrated Marketing Execution
- Qualitative Research
- Quantitative Research
- Concept Design
- Brand Health Tracking
- Design Thinking Workshops
- Brand Innovation
- Campaign Development
- Identity System Design
- Audience Segmentation
- Positioning
- Omnichannel Media Buying
- Programmatic Advertising
- Connected TV Advertising
- Search Advertising
- Native Advertising
- Display Advertising
- Creative Formats
- Proprietary Analytics
- AdOps Support
Industries Served
Team Size
Pros
- Tailors solutions to client needs
- Friendly and intelligent team
- Data-informed brand strategy
- Proprietary analytics for campaign optimization
Client Review Analysis
Clients report beneficial and tailored experiences, with a friendly and intelligent team that works hard for the right solution.