Big Imagination Group

Big Imagination Group (BIG) is a marketing collective based in Culver City, California, that focuses on experiential marketing to help brands build authentic relationships with their audiences. The agency combines purpose, passion, and prowess to create campaigns that engage consumers through storytelling and interactive dialog across traditional, online, and mobile platforms. BIG has been operating for 25 years and employs a team of 10 to 49 people.

The agency positions itself as a builder of brand cultures rather than just brands. It measures success on two fronts: quantifiable results such as sales, market share, click-through rates, and conversion ratios, as well as contributions to the health and well-being of people and the planet. This dual focus reflects a commitment to purpose alongside profit.

BIG offers experiential marketing as its core service, with fully integrated marketing and communications campaigns that span multiple channels. The agency has developed campaigns across a wide spectrum of categories, including LOHAS (Lifestyles of Health and Sustainability), restaurant, automotive, education, cultural arts, and social service. Its approach emphasizes authentic engagement and meaningful calls to action.

The agency has no client reviews on its Agency Spotter profile, and its rating is 0.0. No portfolio projects are listed. The profile indicates that the agency is verified but has not yet received any written feedback from clients.

Big Imagination Group is best suited for brands that want to create immersive, multi-channel experiential marketing campaigns that build long-term brand loyalty. Its 25-year track record and diverse industry experience make it a potential partner for companies seeking to differentiate through authentic storytelling and interactive engagement.