Boutique public relations agency founded in 1999, specializing in technology PR, hardware product launches, and climate innovation. The firm serves startups through enterprise clients with media relations, product launch strategy, and crisis communications, and holds a 5.0 Google rating from 77 reviews.
BIG FISH PR is a boutique public relations agency founded in 1999 and headquartered at 131 Dartmouth Street in Boston, Massachusetts. The firm positions itself as delivering big agency outcomes with boutique agency service, focusing on technology PR, hardware product launches, and climate innovation. Its approach centers on strategic storytelling, earned media expertise, and high-touch client relationships, and it also helps AI companies gain long-term discoverability in generative AI search results through Generative Engine Optimization across ChatGPT, Gemini, and Claude.
The agency employs fewer than 49 people, with a minimum project budget of $10,000 to $25,000 and hourly rates available on inquiry. It has earned Top 10 PR firm recognition for 2025 from Clutch Global, DesignRush, and the Netty Awards, reflecting its standing among US and North American public relations agencies.
Service offerings span public relations, reputation management, branding, event marketing, direct marketing, digital marketing, creative services, digital strategy, business consulting, and affiliate marketing. Core PR expertise includes B2B PR, corporate communications, crisis management, digital PR, investor relations, online reputation management, and public affairs, with additional strengths in B2B branding, brand messaging, brand positioning, brand strategy, AI marketing, and education digital marketing.
BIG FISH PR serves tech startups, consumer electronics brands, and sustainability companies, helping them secure coverage in outlets such as The New York Times, WSJ, TechCrunch, and CNBC. Its industries span boutique, consumer goods, automotive, corporate services, electronics, higher education, luxury, recreation and travel, AI, and education, and it works with startups, small businesses, medium businesses, and enterprise or corporate clients.
The agency holds a 5.0 Google rating from 77 reviews. Clients praise its strategic communication, process discipline, and talent for building relationships with publishers, citing placements such as Architectural Digest, Oprah, and Real Simple for Adoorn, and major event media coverage for the nonprofit Her ALS Story.
Representative clients include Amazon, Formlabs, MIT Technology Review, ASUS, Arajet Airlines, Optimus Ride, Good RX, American Robotics, Ring, and Flo by Moen. Recent press mentions include NBC News coverage of Arajet nonstop flights from the NYC area to the Dominican Republic and a Today Show feature for Vida Health.
Services
- Public Relations
- Reputation Management
- Branding
- Event Marketing
- Direct Marketing
- Digital Marketing
- Creative Services
- Digital Strategy
- Business Consulting
- Affiliate Marketing
Industries Served
Team Size
Pros
- 5.0 Google rating from 77 reviews
- Named Top 10 PR US Firm by Clutch Global for 2025, plus Top 10 recognition from DesignRush and Netty Awards
- Earned client placements in outlets including The New York Times, WSJ, TechCrunch, CNBC, Architectural Digest, and Oprah
- Boutique high-touch service with enterprise-level results, praised by clients as non-transactional
Client Review Analysis
Google reviewers consistently rate the agency 5.0, praising strategic storytelling, strong media placements, attention to detail, and a caring, personalized approach across nonprofits and global brands.