Base Beauty Creative Agency is a beauty-focused creative agency founded in 2006 by Jodi Katz. The agency accelerates growth for beauty and wellness brands across all sales channels and marketing touchpoints. The team of seasoned beauty professionals provides integrated marketing services including paid, earned, and owned marketing.
Base Beauty Creative Agency is a New York City-based creative agency founded in 2006 by beauty marketing expert Jodi Katz. The agency specializes exclusively in the beauty and wellness sector, providing integrated marketing services that span paid, earned, and owned channels. With a team of under 49 employees, the agency has built a reputation for accelerating growth for both legacy and indie beauty brands.
The agency's leadership team brings extensive in-house and agency experience from the beauty and wellness industry, having worked with influential brands such as Clinique, EltaMD Skincare, Conair, Heritage Store, Pause Well-Aging, Blushington, and Laura Geller. Base Beauty Creative Agency's expertise is frequently featured in business publications including Glossy, WWD, Business of Fashion, The Washington Post, and Luxury Daily, as well as at industry events like Cosmoprof NA, ADF & PCD, Indie Beauty Expo, and Beauty Connect Summit.
Base Beauty Creative Agency offers a comprehensive range of services including branding, web development, web design, graphic design, design services, and print design. The agency's areas of expertise include brand design and brand strategy, allowing it to deliver cohesive creative solutions that align with client business goals. The agency works with medium businesses and enterprise/corporate clients.
The agency serves clients in the beauty, media and communications, and retail industries. Its integrated approach breaks down silos between marketing disciplines to create needle-moving campaigns. The agency's values emphasize kind and collaborative working relationships, which it credits as a key factor in its success.
Client feedback is positive, with a perfect 5.0 Google rating based on one review. The agency's portfolio includes work for well-known beauty brands, demonstrating its ability to deliver results across different market segments. Base Beauty Creative Agency is best suited for beauty and wellness brands looking for a fully integrated creative and marketing partner with deep industry knowledge.
Services
- Branding
- Web Development
- Web Design
- Graphic Design
- Design Services
- Print Design
Industries Served
Team Size
Pros
- Deep beauty and wellness industry expertise
- Integrated marketing across paid, earned, and owned channels
- Proven track record with major legacy and indie brands
Client Review Analysis
One Google review gives a perfect 5.0 rating, indicating high client satisfaction.