Backroom

Backroom is a brand strategy and activation agency founded in 2014. The agency describes its mission as inviting humanity to the forefront by raising standards, with a female-driven perspective at its heart. Backroom's global headquarters is in Baltimore, Maryland, with additional offices throughout the United States.

The agency employs under 49 people and typically works on projects with a minimum budget between $10,000 and $25,000. Its average hourly rate is $300 per hour. Backroom's core philosophy centers on relationship building, crafting powerful messaging that resonates with diverse audiences, and leveraging partnerships and influencers to maximize reach.

Backroom offers branding and digital marketing services. Its areas of expertise include brand strategy, which forms the foundation of its client work. The agency serves both B2B and B2C markets, creating standout branding systems and launch plans that foster lasting relationships based on common values.

Listed clients include Sitecore, Madda Fella, and Gundalow Juice. No client reviews or portfolio examples are provided on the DesignRush profile. The agency's profile is unclaimed, and no Google reviews are available to inform sentiment.

Backroom positions itself as a partner that builds dynamic, engaged communities for clients. Its approach combines strategic brand development with activation tactics designed to maximize audience engagement and brand loyalty.