Ayni Brigade is a forward-thinking marketing agency driven by the philosophy of "ayni," a concept rooted in reciprocity and mutual support. The agency blends strategy, technology, data, and creativity to unlock powerful brand growth. With a team of diverse specialists, they focus on turning marketing into a revenue-generating engine.
Ayni Brigade is a forward-thinking marketing agency founded in 2013 and headquartered in New York City. The agency's name comes from the Quechua concept of "ayni," meaning reciprocity and mutual support, which guides both its client work and internal culture. With a team of under 49 employees, the agency blends strategy, technology, data, and creativity to help brands grow. It requires a minimum budget of $50,000 and charges an average hourly rate of $300.
The agency's core services include advertising, branding, and content marketing. Within these areas, Ayni Brigade specializes in growth marketing, digital experiences such as websites and microsites, customer experience optimization, and digital amplification. The agency uses behavioral insights and emotional connections to create content that stands out while remaining cost-effective, aiming to turn marketing into a revenue-generating engine.
Ayni Brigade serves clients in consumer goods, finance, hospitality, and healthcare. It works primarily with enterprise and medium-sized businesses. Notable past clients include MSCI, Trinity Health, and HSBC. The agency also runs the Ayni Project, a pro bono initiative that provides strategic and creative services to nonprofits, and directs a portion of its profits to causes such as No Kid Hungry and the Bob Woodruff Foundation.
Client feedback is positive, with one Google review giving the agency a 5.0 rating and describing it as "excellent, smart and creative." The agency's holistic approach is designed to engage audiences, cultivate brand loyalty, and drive conversions, turning customers into long-term advocates.
Services
- Advertising
- Branding
- Content Marketing
Industries Served
Team Size
Pros
- Blends strategy, technology, data, and creativity to drive brand growth
- Focuses on turning marketing into a revenue-generating engine
- Offers pro bono services through the Ayni Project for nonprofits
Client Review Analysis
One Google review rates the agency 5.0, describing it as excellent, smart, and creative.