Mystrika
Atlyx IXC is a creative-technology studio that designs and builds immersive brand experiences, high-performing digital products, and intelligent marketing systems. Founded in 2023, the agency specializes in VR/AR, interactive storytelling, and full-stack web/mobile development. The studio focuses on turning attention into attachment through emotion-driven design and behavioral psychology.
Atlyx IXC is a creative-technology studio founded in 2023 and headquartered in Ahmedabad, India. The agency positions itself at the intersection of narrative, technology, and behavioral psychology, aiming to create brand experiences that evoke emotion before rational thought. With a team of under 49 employees, the studio emphasizes client happiness and outcome-driven delivery over traditional agency outputs.
The agency offers a broad range of services including branding, web design, UI/UX design, web development, business consulting, mobile app development, AI development, VR/AR, staff augmentation, and IT services. Atlyx IXC works with a minimum project budget of $10,000 to $25,000 and an average hourly rate of $50. The studio serves startups, small businesses, medium businesses, and enterprise clients across industries such as automotive, beauty, fashion, healthcare, retail, consumer goods, education, AI, eCommerce, and gaming.
Atlyx IXC's expertise spans AI consulting, computer vision, conversational AI, generative AI, machine learning, and robotics AI. The agency also has capabilities in branding strategy, business operations consulting, digital marketing, market research, and eCommerce development. Technical proficiencies include custom frameworks like Next.js, React, Laravel, and Node.js, as well as custom languages such as Python, Unity, ARKit, and C++.
The agency was featured on Fox for launching immersive brand experiences, and its CEO Urvashi Patel leads the studio with a focus on transforming businesses through cutting-edge marketing, design, and technology solutions. Atlyx IXC has worked with clients in the healthcare, retail, and education sectors, though specific project details are not publicly listed.
The studio's approach emphasizes strategy first, spectacle second, with radical transparency and no agency theater. Atlyx IXC builds what moves the needle and cuts what does not, prioritizing happiness and trust above everything. The agency targets ambitious brands and innovation-driven founders who want to earn attention rather than buy it.
Services
- Branding
- Web Design
- UI/UX Design
- Web Development
- Business Consulting
- Mobile App Development
- AI Development
- VR/AR
- Staff Augmentation
- IT Services
Industries Served
Team Size
Pros
- Focus on client happiness and outcomes over outputs
- Radical transparency and no agency theater
- Strategy-first approach with fast learning and disciplined execution