Alaniz

Alaniz Marketing, founded in 2008, is a full-service agency based in Novato, California. The agency helps businesses navigate modern marketing by combining transparent strategy, cross-channel execution, and in-depth domain expertise. It leverages inbound marketing, marketing automation, and data-driven tactics to support clients in scaling revenue, optimizing digital infrastructure, and building brand credibility.

The agency is a certified woman- and BIPOC-owned business recognized by the San Francisco Business Times. Alaniz emphasizes an inclusive approach, championing multicultural marketing and community engagement in sectors such as healthcare research and public service. The team collaborates closely with clients from audits and channel planning through creative production and measurement.

Alaniz offers a multidisciplinary range of services including digital marketing, branding, advertising, SEO/PPC, social and internet advertising, public relations, video production, and tailored website development. The agency also provides educational bootcamps and training in inbound marketing, HubSpot certification, and Google Analytics. Its areas of expertise cover digital media and education digital marketing.

The agency primarily serves enterprise and corporate clients as well as startups in the education and finance industries. Representative clients include Black Mens Brain Health, VirnetX, Ctuit Software, JC Law, ADNI, and CEDAR. Alaniz's work spans both B2B and B2C contexts, with a focus on measurable outcomes and cultural insight.

Google reviews give Alaniz a 5.0 rating from 16 reviews. Clients consistently praise the team's professionalism, depth of knowledge, and the value of its digital marketing bootcamps. Reviewers highlight managing partners Andrew and Roxanne for their engaging presentations and ability to deliver practical training in SEO, inbound marketing, and sales funnels.